Apple podcast rss feed

Содержание
  1. Podcast RSS feed requirements
  2. Podcast RSS feed technical requirements
  3. Incorrect casing:
  4. Correct casing:
  5. Incorrect date format:
  6. Correct date format:
  7. Incorrect character format:
  8. Correct character format:
  9. Submit a show
  10. Submit an RSS feed
  11. Create a show in Apple Podcasts Connect
  12. Add an RSS feed to your show in Apple Podcasts Connect
  13. Change the RSS feed URL
  14. If you use a third-party hosting solution
  15. If you host your own RSS feed
  16. What’s an episode GUID?
  17. Support
  18. Top support articles
  19. Apple Podcasters Program overview
  20. Create an Apple Podcasts Connect account
  21. Agreements, tax, and banking overview
  22. Manage your Apple Podcasters Program membership
  23. Set up contact information
  24. Set up tax information
  25. Set up banking information
  26. Users and access
  27. Apple Podcasts content guidelines
  28. Subscriptions best practices
  29. Artwork requirements
  30. Audio requirements
  31. Podcast RSS feed requirements
  32. Apple Podcasts categories
  33. Channels, subscriptions, and Apple Podcasts Connect overview
  34. Set up your show for a subscription
  35. Set up a subscription
  36. Submit a show
  37. Create a channel
  38. How to create an episode
  39. Test your podcast RSS feed
  40. Validate your podcast RSS feed
  41. Review process
  42. Find a hosting solution
  43. Availability, rights, and release date
  44. Update your podcast metadata
  45. Manage subscription pricing
  46. Manage your podcast
  47. Change the RSS feed URL
  48. RSS feed refresh
  49. Troubleshoot audio upload issues
  50. Archive or restore a channel, show, or episode
  51. Transfer ownership of a podcast
  52. Statuses in Apple Podcasts Connect
  53. Understand your analytics
  54. Measure podcast performance
  55. Data requirements
  56. Analytics best practices
  57. Explore new analytics features
  58. Payments and financial reports
  59. Download subscription reports
  60. Automatic Downloads on Apple Podcasts
  61. Availability of Apple Podcasts features
  62. Content infringement and digital rights management (DRM)
  63. Search functionality
  64. Ratings and reviews
  65. Hosts and guests
  66. Customer support for listeners
  67. Make an impact with your podcast artwork
  68. Become an Apple Services affiliate partner
  69. Apple Podcasts embed player
  70. Start with a brief
  71. Present your podcast
  72. Connect on social media
  73. Promotional requests and artwork
  74. Elevate your marketing assets
  75. Make the next great podcast trailer
  76. Troubleshoot podcast availability
  77. Troubleshoot artwork issues
  78. Hear from the creators behind Apple’s Best Podcasts of 2021
  79. How Betches went from meme machine to burgeoning podcast business
  80. Lemonada podcasts: Therapy you can subscribe to
  81. New RSS feed refresh
  82. Holiday delivery deadlines
  83. iOS 15 for Apple Podcasts
  84. Upcoming tax changes for podcasts
  85. What’s new for Apple Podcasts with iOS 14.7
  86. A notice about download reports
  87. Apple Podcasts Subscriptions and channels launch worldwide on June 15
  88. An update on Apple Podcasts Subscriptions and channels
  89. Introducing Apple Podcasts Subscriptions
  90. Apple Podcasts Connect new features
  91. The Apple Podcasts Kids & Family Collection with Common Sense Media
  92. Introducing Apple Podcasts Spotlight
  93. Introducing the Apple Podcasts web embed
  94. Optimize your show for Siri and Alexa
  95. Search enhancements available in more languages
  96. Apple Podcasts international expansion
  97. Curated news collection
  98. Show availability and content updates
  99. Best listens of 2019
  100. Manage show launches
  101. Updates to host and guest image specifications
  102. Enhanced categories now available
  103. Search enhancements
  104. Enhanced Apple Podcasts categories
  105. Best practices for episode numbering
  106. Optimize your show’s metadata

Podcast RSS feed requirements

Apple requires podcasts meet technical requirements and content guidelines to provide a great experience for listeners and make it easier for them to find their new favorite podcasts.

To submit a podcast you must have an Apple Podcasts Connect account. If your podcast comes from an RSS feed, it must meet our technical requirements and include:

Podcast RSS feed technical requirements

Your hosting provider should be able to help you address technical requirements. If the feed does not comply with these requirements, it will result in feed validation errors. RSS feeds can be self-generated and hosted, or can be issued via a hosting provider.

  • RSS feed URLs must adhere to RSS 2.0 specifications, be publicly addressable (not password-protected), and include the following XML declaration:
  • Display your show artwork and allow streaming playback of your episodes by enabling your hosting server for HTTP HEAD requests and byte-range requests.
  • Each episode must have a unique tag, along with its three required components — URL, length, and type — which specify the location and host of the episode. Apple Podcasts will ignore duplicate URLs.
  • All episodes must contain a globally unique identifier (GUID), which never changes.
  • Use only ASCII filenames and URLs that include a-z, A-Z, or 0-9. For more information, see encoding best practices.
  • Respect case-sensitivity across all XML tags in podcast RSS feeds.

Incorrect casing:

Correct casing:

  • Date and time must conform to RFC 2822 specifications. The date must be “day of week, day month year” and the time must be in 24-hour format (without including a.m. or p.m.) with the time zone offset included. For example:

Incorrect date format:

7/6/2014 1:00:00 PM

Correct date format:

Wed, 6 Jul 2014 13:00:00 PDT

Wed, 6 Jul 2014 13:00:00 -0700

  • Use ‘ (for single quote) or » (for double quote). Avoid using HTML naming conventions such as ’‘ “ or ”. For more information, see XML Character and Entity References.

Incorrect character format:

Love to get outdoors and discover nature’s treasures? Hiking Treks is the show for you.
“Wilderness Area Garden of the Gods“ in Illinois is a delightful spot for an extended hike.

Correct character format:

Love to get outdoors and discover nature’s treasures? Hiking Treks is the show for you.
«Wilderness Area Garden of the God » in Illinois is a delightful spot for an extended hike.

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Submit a show

You can submit a show to Apple via an RSS feed that’s hosted by a third-party hosting provider, or you can participate in the Apple Podcasters Program and create a show in Apple Podcasts Connect.

All shows must pass technical validations and a review process before they’re made available on Apple Podcasts.

Submit an RSS feed

If you use a third-party hosting provider to host your RSS feed, follow these steps:

  1. In Apple Podcasts Connect, click the Add (+) button and select New Show.
  2. Choose “Add a show with an RSS feed.”
  3. Enter the RSS feed URL.
  4. Choose whether you’d like to restrict user access to the show within your Apple Podcasts Connect account. If you choose to restrict access, and have already set up users in the Account menu, only the users you choose will see the show in Apple Podcasts Connect.
  5. Click Save.
  6. Review your show details on the Show Information page to ensure everything looks correct.
  7. Provide contact information for the show, so we can reach someone if there’s an issue.
  8. On the left, choose Availability.
    • Countries or Regions: Choose where you want your show to be available. You can edit availability at any time.
    • Distribution: Choose whether you’d like to make your feed publicly available. Selecting this option makes your RSS feed available in the Apple Podcasts Catalog API which allows podcast app developers to include your show in their app.
    • Show Release: Choose whether you want your show to be released right away or select a date and time to release it on Apple Podcasts.
  9. Click Save. В
  10. Review your show details on the Show Information page to ensure everything looks correct.
  11. Submit your show for review.
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Your RSS feed will be validated before it’s sent to Apple. If there’s an issue, a warning message will appear and must be resolved before you can submit the show. Learn more about validation warnings.

If you’re a member of the Apple Podcasters Program, you can add subscriber audio to your RSS feed-based show in Apple Podcasts Connect. Then, you can link the audio files together.

Create a show in Apple Podcasts Connect

While Apple recommends using a third-party hosting provider, if you’re participating in the Apple Podcasters Program you can create a show with subscriber-only benefits available only to listeners on Apple Podcasts.

  1. In Apple Podcasts Connect, click the Add (+) button and select New Show.
  2. Choose “Add a show without an RSS feed.”
  3. Enter the name of the show.
  4. Choose whether you’d like to restrict access to the show within your Apple Podcasts Connect account. If you choose to restrict access, only the users you choose will see the show in Apple Podcasts Connect.
  5. Click Save.
  6. On the Show Information page, add your show artwork and enter all relevant details.
    • Name: The name of your show. You can enter up to 150 characters.
    • Artist: The artist most often refers to the parent company or network of a podcast, but it can also be used to identify the host(s) if none exists.
    • Description: One or more sentences describing your episode to potential listeners. You can enter up to 4000 characters.
    • Channel (optional): Can only be updated when managing channels. You can add your show to a channel if you want it to be grouped with other shows on your account or if you are adding paid content to your show. Keep in mind that moving a show between channels could affect your subscriber access. A show can be associated with only one channel.
    • Type: Indicates whether it’s an episodic or serial show. Episodic shows can be consumed without any specific order. Apple Podcasts will present newest episodes first and display the publish date (required) of each episode. If organized into seasons, the newest season will be presented first — otherwise, episodes will be grouped by year published, newest first. Serial shows are intended to be consumed in sequential order. Apple Podcasts will present the oldest episodes first and display the episode numbers of each episode. If organized into seasons, the newest season will be presented first and episode numbers must be given for each episode.
    • Update Frequency: This appears in Apple Podcasts and lets your listeners know how often you plan to update your show with new episodes.
    • Category: Select the category that best reflects the content of your show. If available, you can also define a subcategory.
    • Explicit Content: Podcasts containing explicit material can‘t be distributed in some countries and regions.
    • Language: The language spoken on the show.
    • Show Website: If your show has a website, enter the URL.
    • Copyright: If your show is copyrighted, enter the copyright details.
  7. Click Save.
  8. On the left, choose Availability.
    • Countries or Regions: Choose where you want your show to be available. You can edit availability at any time. В В В
    • Distribution: Choose whether you’d like to make your feed publicly available. Selecting this option makes your RSS feed available in the Apple Podcasts Catalog API which allows podcast app developers to include your show in their app. В В В
    • Countries or Regions: Choose where you want your show to be available. You can edit availability at any time.
    • Show Release: Choose whether you want your show to be released right away or select a date and time to release it on Apple Podcasts.
  9. Click Save.
  10. On the Show Information page, submit your show for review.

Important: Your show will display a Published status, however, it will not be available on Apple Podcasts until an episode is added and published.

When you’re ready to add episodes to your show, click Episodes. Learn more about how to create an episode.

Add an RSS feed to your show in Apple Podcasts Connect

The show metadata in your RSS feed will override any show metadata you entered in Apple Podcasts Connect.

  1. In Apple Podcasts Connect, click on the show you want to edit.
  2. On the show details page, under More Actions, click Add RSS Feed.
  3. Enter the RSS feed URL.
  4. Click Save.

If your RSS feed validates, all episodes associated with the feed will be available on Apple Podcasts.

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Change the RSS feed URL

Depending on the status of your original podcast RSS feed URL, you have two options to change it — in Apple Podcasts Connect or through the server where your feed is hosted.

If you use a third-party hosting solution

Most major third-party hosting providers can help you migrate your RSS feed to a different URL by implementing a redirect. This way, you don’t need to perform additional actions in Apple Podcasts Connect as it’s all handled by your hosting provider.

Moreover, changing the RSS feed URL through your hosting provider ensures that all followers (even those outside of Apple Podcasts) are seamlessly migrated to the new feed.

However, if your hosting provider is unable to change the RSS feed on your behalf, or if you no longer have access to the original podcast RSS feed, you can follow these steps in Apple Podcasts Connect to ensure that followers on Apple Podcasts are migrated to the new feed:

  1. Select Podcasts.
  2. Select the podcast you want to update.
  3. Select Edit next to the RSS feed URL.
  4. Enter the new RSS feed URL and click Save.

Apple Podcasts Connect will update your RSS feed URL. Allow up to 24 hours for the podcast to be updated to the new RSS feed URL.

If you host your own RSS feed

If you don’t use a third-party podcast hosting solution and you directly edit or maintain the original RSS feed, follow the steps below. This will ensure that your existing followers (even those outside of Apple Podcasts) are seamlessly migrated and are not affected by this process:

  1. Set the web server where your feed is hosted to return an HTTP 301 redirect response when it receives a request for the old feed.
  2. Use the tag in your new feed to point to the new URL. This response updates Apple Podcasts with the new feed URL and your subscribers continue to receive new episodes automatically.

Important: Don’t set the tag to the Mirror URL listed in Apple Podcasts Connect.

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Contact your web server’s support teams for further assistance.

To ensure subscribers receive your most recent episodes from the new feed URL, maintain the tag and 301 redirect response for at least four weeks.

Warning: Make sure the original episode GUIDs are maintained and don’t change. Failing to comply with these guidelines may result in duplicate episodes being shown to listeners, misrepresentation of data in Analytics, and may ultimately affect your show’s status on Apple Podcasts.

What’s an episode GUID?

Each episode in your podcast has a globally unique identifier (GUID). It’s very important that each episode has a unique, alphanumeric GUID that never changes, even if an episode’s metadata, like title or enclosure URL, do change.

If a GUID is not provided, an episode’s enclosure URL will be used instead. In this case, make sure that an episode’s enclosure URL is also unique and never changes.

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Support

Top support articles

Apple Podcasters Program overview

Learn how to join the Apple Podcasters Program so you can offer listeners a premium subscription to your podcast.

Create an Apple Podcasts Connect account

Learn how to set up an Apple Podcasts Connect account so you can submit your podcast to Apple.

Agreements, tax, and banking overview

To sell subscriptions to your podcast on Apple Podcasts and receive payments from Apple, submit the required agreement.

Manage your Apple Podcasters Program membership

If you are part of the Apple Podcasters Program, learn how to renew, transfer, or cancel your plan.

Set up contact information

Learn how to set up and manage contacts for your agreement in Apple Podcasts Connect.

Set up tax information

If you plan to sell Apple Podcasts Subscriptions, learn about required tax forms and how to submit them on Apple Podcasts Connect.

Set up banking information

If you are offering Apple Podcasts Subscriptions, submit your banking information so you can receive payments from Apple.

Users and access

Learn about the roles and permissions available in Apple Podcasts Connect to help your team manage your podcast, view analytics, and track sales and payments.

Apple Podcasts content guidelines

Before submitting your show or offering a podcast subscription, review the Apple Podcasts content guidelines.

Subscriptions best practices

Follow these tips for setting up your subscription to accurately describe and promote your show.

Artwork requirements

Follow our technical guidelines for creating channel, subscription, and show artwork.

Audio requirements

To create a podcast that is easily streamed without straining listeners’ bandwidth, encode and compress your audio in a format that produces the smallest file size possible.

Podcast RSS feed requirements

Review the requirements for a podcast RSS feed and see examples of correctly formatted XML tags.

Apple Podcasts categories

Choose a category that best reflects your show, so it appears in relevant searches and recommendations on Apple Podcasts.

Channels, subscriptions, and Apple Podcasts Connect overview

Get a step-by-step walkthrough of how to set up a channel and subscription in Apple Podcasts Connect.

Set up your show for a subscription

As part of the Apple Podcasters Program, learn how to set up your show to offer ad-free episodes, access to archived content, early access to episodes, and subscriber-only shows.

Set up a subscription

To set up a subscription in Apple Podcasts Connect, prepare promotional information and artwork, add pricing and an optional free trial, and include subscriber audio for your episodes.

Submit a show

Submit a show via an RSS feed that’s hosted by a third-party provider or create a show in Apple Podcasts Connect if you are part of the Apple Podcasters Program.

Create a channel

In Apple Podcasts Connect, you can create a channel to list multiple podcasts in one place.

How to create an episode

You can create an episode in Apple Podcasts Connect or via an RSS feed with a third-party hosting provider.

Test your podcast RSS feed

After meeting all of Apple’s podcast requirements, test your show’s RSS feed before submitting it for review.

Validate your podcast RSS feed

Use Apple Podcasts Connect to validate your show’s RSS feed before submission.

Review process

Before they’re available on Apple Podcasts, channels, shows, and subscriptions are reviewed to ensure they comply with our content, subscription, and artwork guidelines.

Find a hosting solution

Find a hosting provider to create and manage your podcast RSS feed.

Availability, rights, and release date

Select the countries and regions where your podcast should be available, set the release date and time for shows, and ensure you have all required content rights.

Update your podcast metadata

Learn how to update your metadata via an RSS feed or directly in Apple Podcasts Connect.

Manage subscription pricing

Learn how to schedule a price change for your subscription and how it affects your subscribers.

Manage your podcast

Get an overview of the features in Apple Podcasts Connect that will help you manage your shows on Apple Podcasts.

Change the RSS feed URL

Whether you host your RSS feed or partner with a third-party provider, learn more about changing your podcast RSS feed URL.

RSS feed refresh

Learn how to refresh your RSS feed if you don’t see your changes on Apple Podcasts.

Troubleshoot audio upload issues

Learn how to address common audio upload errors you may see in Apple Podcasts Connect.

Archive or restore a channel, show, or episode

If you no longer need to manage a channel, show, or episode, you can archive the content and restore it in the future when needed.

Transfer ownership of a podcast

Find out how to gain ownership of a podcast or transfer a podcast to someone else’s account.

Statuses in Apple Podcasts Connect

Learn about the status of your show, episode, channel, or subscription in Apple Podcasts Connect and what may need your attention.

Understand your analytics

Learn more about show analytics and what do if your show isn’t visible in the Analytics dashboard.

Measure podcast performance

Use Analytics to gain a better understanding of how users are listening to your shows and episodes on Apple Podcasts.

Data requirements

Learn about requirements for collecting Apple Podcasts listening data and the minimum thresholds for aggregating data.

Analytics best practices

Ensure that Analytics data is available to you by following these best practices for episode metadata.

Explore new analytics features

Learn about the latest analytics updates and features added to Apple Podcasts Connect.

Payments and financial reports

Learn about the minimum sales thresholds required to receive payments from Apple and how to download monthly financial reports.

Download subscription reports

If you’re a member of the Apple Podcasters Program and have channels with paid subscriptions, you can download reports that track the sales and renewals of subscriptions around the world.

Automatic Downloads on Apple Podcasts

Automatic Downloads make it easy for listeners to play and resume the podcasts they follow across devices.

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Availability of Apple Podcasts features

Learn about the availability of free podcasts and Apple Podcasts Subscriptions, see all available Apple Podcasts app languages, and view the annual fee for the Apple Podcasters Program by country or region.

Content infringement and digital rights management (DRM)

Learn about DRM and how to report a violation of your intellectual property rights.

Search functionality

Make sure your channel name, podcast titles, and episode titles are specific and unique so they may appear in relevant search results.

Ratings and reviews

Listeners and subscribers can leave ratings and reviews of your podcasts on Apple Podcasts.

Hosts and guests

Review the file formats, guidelines, and submission requirements for podcast host and guest images.

Customer support for listeners

Listeners and subscribers reporting issues with a show on Apple Podcasts should reach out to Customer Support to investigate and resolve their issues.

Make an impact with your podcast artwork

Learn tips for creating and designing great artwork for your listeners.

Become an Apple Services affiliate partner

Join the Apple Services Performance Partner Program to earn commissions each time a podcast subscription purchase is made from an affiliated link you share via email, social media, digital ads, or other marketing activities.

Apple Podcasts embed player

Use the Apple Podcasts embed player to feature your podcast on a website.

Start with a brief

Learn how a brief helps you turn your podcast idea into a real show, then see how to make your own.

Present your podcast

Learn how to package your show for Apple Podcasts by creating a complementary visual and verbal design.

Connect on social media

Learn what fans expect on social media and how you can use different platforms to grow your podcast’s audience.

Promotional requests and artwork

If you are selected for a feature promotion on Apple Podcasts, make sure your artwork meets the requirements and guidelines.

Elevate your marketing assets

Discover tools made by Apple that help you leverage the Apple Podcasts brand to promote your podcast.

Make the next great podcast trailer

Know the different kinds of podcast trailers and learn how to make one for your show.

Troubleshoot podcast availability

Know what to look for if you can’t find your show on Apple Podcasts.

Troubleshoot artwork issues

Learn how to address error messages related to submitting or updating your podcast artwork.

Hear from the creators behind Apple’s Best Podcasts of 2021

Creators behind two of this year’s top shows share how they recorded in cramped closets, coped with creative challenges, and more.

How Betches went from meme machine to burgeoning podcast business

Betches cofounder Jordana Abraham talks about building a rapidly growing podcast community, what subscription benefits are appealing to listeners, and using podcast analytics to guide marketing efforts.

Lemonada podcasts: Therapy you can subscribe to

The cofounder of Lemonada reflects on growing a podcast network in a pandemic and rolling out subscriptions.

November 05, 2021

New RSS feed refresh

Introducing the RSS feed refresh which displays the latest updates on your RSS feed.

October 19, 2021

Holiday delivery deadlines

Check dates to submit new shows, channels, or subscriptions in November or December.

September 21, 2021

iOS 15 for Apple Podcasts

With the release of iOS 15, new sharing and personalization features are now available in Apple Podcasts.

Upcoming tax changes for podcasts

Coming soon, tax changes in certain regions will result in an adjustment to your proceeds.

What’s new for Apple Podcasts with iOS 14.7

Listeners on iOS 14.7 will enjoy new enhancements to Library that make it easier to manage their shows and episodes.

A notice about download reports

Listeners on iOS 14.6 may experience an issue with automatic downloads for new episodes that can reduce the number of downloads reported by third-party hosting providers.

Apple Podcasts Subscriptions and channels launch worldwide on June 15

To prepare for launch, follow these tips so that your subscriptions and channels shine.

An update on Apple Podcasts Subscriptions and channels

To ensure we are delivering the best experience for creators and listeners, Apple Podcasts Subscriptions and channels will now launch in June.

Introducing Apple Podcasts Subscriptions

Creators in more than 170 countries and regions can offer premium subscriptions on Apple Podcasts by enrolling in the Apple Podcasters Program.

Apple Podcasts Connect new features

Apple Podcasts Connect has been updated with a streamlined design and new features that make it easier to manage shows on Apple Podcasts.

The Apple Podcasts Kids & Family Collection with Common Sense Media

Apple Podcasts partnered with Common Sense Media to launch an editorially curated Kids & Family category in the U.S. that features safe, timely podcast recommendations for parents.

January 19, 2021

Introducing Apple Podcasts Spotlight

Spotlight is a new monthly feature from the Apple Podcasts editorial team highlighting podcast creators.

November 16, 2020

Introducing the Apple Podcasts web embed

The new Apple Podcasts embed player offers you a way to showcase your podcast on a website.

November 16, 2020

Optimize your show for Siri and Alexa

Siri and Alexa can help listeners find and subscribe to your show on Apple Podcasts.

Search enhancements available in more languages

Listeners can now discover shows and episodes based on audio transcripts in 10 more languages.

Apple Podcasts international expansion

Your show on Apple Podcasts is now available in 20 additional territories throughout Africa, Asia-Pacific, Europe, Latin America, the Middle East, and Oceania.

Curated news collection

The updated News category page on Apple Podcasts is now hand-curated and features providers and shows from select news sources.

February 07, 2020

Show availability and content updates

Our system routinely monitors your show’s RSS feed to ensure any new episodes, artwork, or metadata edits are displayed on Apple Podcasts within 24 hours.

December 16, 2019

Best listens of 2019

Explore the shows that topped this year’s charts and made our editors’ list of favorites.

December 09, 2019

Manage show launches

Control your show’s launch date after submitting it for review.

December 09, 2019

Updates to host and guest image specifications

We’ve updated the aspect ratio of host and guest images displayed on show and episode pages.

Enhanced categories now available

Review the category selections to help maximize your show’s potential on Apple Podcasts.

Search enhancements

Listeners will now be able to discover shows based on audio transcripts, topics, and people.

Enhanced Apple Podcasts categories

Learn about enhanced categories such as Fiction, History, and True Crime, and dozens of new subcategories.

Best practices for episode numbering

Separating episode numbers from the title makes it possible for Apple to easily index and order content.

Optimize your show’s metadata

Review our tips for creating podcast metadata, including your show title, author name, and description.

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