- Shop iPhone
- iPhone
- iPhone 13 Pro
- See it from every angle.
- iPhone 13
- See it from every angle.
- A Guided Tour of iPhone 13 & iPhone 13 Pro
- Which iPhone is right for you?
- New iPhone 13 Pro
- 6.7″ or 6.1”
- New iPhone 13
- 6.1″ or 5.4″
- iPhone 12
- 6.1″ or 5.4″
- iPhone SE
- Let the holidays be filled with great gifts.
- Ways to Buy iPhone
- Special carrier deals at Apple
- T-Mobile/Sprint, now part of T-Mobile
- Verizon
- Trade in your smartphone for credit.
- Get 3% Daily
- Why Apple is the best place to buy iPhone.
- Featured accessories
- MagSafe
- AirTag
- AirPods
- Free delivery
- Pay monthly at 0% APR
- Get help buying
- What makes an iPhone an iPhone?
- iOS 15
- Switching to iPhone is super simple.
- Privacy
- Get more out of your iPhone.
- Today at Apple
- Apple One
- Apple TV Plus
- Apple Music
- Apple News Plus
- Apple Arcade
- Fitness+
- Apple Gift Card
- Introducing the Apple Research app.
- Update to the latest version of iOS or macOS to start your Apple News+ free trial.
- Upgrade to start your free trial.
- Apple Footer
- Shop iPad
Shop iPhone
* Available to qualified customers and requires 24-month installment loan when you select Citizens One or Apple Card Monthly Installments (ACMI) as payment type at checkout at Apple. Pricing for iPhone 13 mini and iPhone 13 includes a $30 carrier instant discount that requires activation with AT&T, T-Mobile, Sprint, or Verizon. iPhone activation required with AT&T, T-Mobile, Sprint, or Verizon for purchases made with ACMI at an Apple Store. Subject to credit approval and credit limit. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. Additional Apple Card Monthly Installments terms are in the Customer Agreement (Opens in a new window) . Additional iPhone Payments terms are here (Opens in a new window) . ACMI is not available for purchases made online at special storefronts. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount.
Verizon Special Deal: Offer pricing will reflect application of Verizon’s trade-in credit up to $440 (iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max) or $412 (iPhone 13 mini) or $425 (iPhone 12) or $375 (iPhone 12 mini) after trade-in of eligible smartphone. Savings comprised of (i) Apple instant trade-in credit at checkout and (ii) Verizon monthly bill credits applied over 24 months (iPhone 13 mini and iPhone 13) or 30 months (iPhone 13 Pro and iPhone 13 Pro Max). Customer must remain in the Verizon Device Payment Program for 24 months (iPhone 12 mini, iPhone 12, iPhone 13 mini, and iPhone 13) or 30 months (iPhone 13 Pro and iPhone 13 Pro Max) to receive the full benefit of the Verizon bill credits. Bill credits may take 1-2 bill cycles to appear. If it takes two cycles for bill credits to appear, you’ll see the credit for the first cycle on your second bill in addition to that month’s credit. Requires purchase and activation of a new iPhone 12 mini, iPhone 12, iPhone 13 mini, iPhone 13, iPhone 13 Pro, or iPhone 13 Pro Max with the Verizon Device Payment Program at 0% APR for 24 months (iPhone 12 mini, iPhone 12, iPhone 13 mini, and iPhone 13) or 30 months (iPhone 13 Pro and iPhone 13 Pro Max), subject to carrier credit qualification, and iPhone availability and limits. Taxes and shipping not included in monthly price. Sales tax may be assessed on full value of new iPhone. Requires eligible unlimited service plan. Requires trade-in of eligible device in eligible condition. Must be at least 18 to trade-in. Apple or its trade-in partners reserve the right to refuse or limit any trade-in transaction for any reason. In-store trade-in requires presentation of a valid, government-issued photo ID (local law may require saving this information). In-store promotion availability subject to local law; speak to a Specialist to learn more. Limited-time offer; subject to change. Additional terms from Apple, Verizon, and Apple’s trade-in partners may apply. Price for iPhone 12 mini, iPhone 12, iPhone 13 mini, and iPhone 13 includes $30 Verizon instant discount. Activation required.
T-Mobile/Sprint Special Deal: Buy an iPhone 13 Series or iPhone 12 series and trade in a qualifying device (iPhone X, iPhone XS, iPhone XS Max, iPhone XR, iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max, iPhone 12, iPhone 12 mini, iPhone 12 Pro 128GB) to receive (i) Apple instant trade-in credit and (ii) an additional $200 back in bill credits on your T-Mobile/Sprint rate plan. Bill credits will be applied over 24 months toward your rate plan charges; must be active and in good standing to receive credits; allow 2 bill cycles from valid submission and validation of trade in. If you cancel or downgrade your wireless service before receiving 24 bill credits, credits will stop. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, service, and trade-in in good condition required. T-Mobile/Sprint in stores and on customer service calls, $30 assisted or upgrade support charge may be required. Max 4/account. May not be combinable with some offers or discounts. Price for iPhone 13, iPhone 13 mini, iPhone 12, and iPhone 12 mini includes $30 T-Mobile/Sprint instant discount. Activation required.
2. Trade-in values will vary based on the condition, year, and configuration of your eligible trade-in device. Not all devices are eligible for credit. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied toward qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple or its trade-in partners reserve the right to refuse or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices. Restrictions and limitations may apply.
3. Apple Card Monthly Installments (ACMI) is a 0% APR payment option available to select at checkout for certain Apple products purchased at Apple Store locations, apple.com (Opens in a new window) , the Apple Store app, or by calling 1-800-MY-APPLE, and is subject to credit approval and credit limit. See https://support.apple.com/kb/HT211204 (Opens in a new window) for more information about eligible products. Variable APRs for Apple Card other than ACMI range from 10.99% to 21.99% based on creditworthiness. Rates as of April 1, 2020. If you choose the pay-in-full or one-time-payment option for an ACMI eligible purchase instead of choosing ACMI as the payment option at checkout, that purchase will be subject to the variable APR assigned to your Apple Card. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. See the Apple Card Customer Agreement (Opens in a new window) for more information. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government, and Veterans and Military Purchase Programs, or on refurbished devices. iPhone activation required on iPhone purchases made at an Apple Store with one of these national carriers: AT&T, Sprint, Verizon, or T-Mobile.
To access and use all the features of Apple Card, you must add Apple Card to Wallet on an iPhone or iPad with the latest version of iOS or iPadOS. Update to the latest version by going to Settings > General > Software Update. Tap Download and Install.
Available for qualifying applicants in the United States.
Apple Card is issued by Goldman Sachs Bank USA, Salt Lake City Branch.
4. Program available for iPhone 13 and iPhone 13 Pro. Available to qualified customers with a credit check and eligible U.S. credit or debit card. Requires a 24-month installment loan with a 0% APR from Citizens Bank, N.A. (subject to any interest, fees, or other costs payable to the card issuer), purchase of AppleCare+ for iPhone, and iPhone activation with one of these national carriers: AT&T, Sprint, Verizon, or T-Mobile. Sales tax and any applicable fees due at time of purchase. Full terms apply.
5. Special pricing available to qualified customers. To learn more about how to start qualifying toward special pricing, talk to an Apple Specialist in a store or give us a call at 1-800-854–3680.
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iPhone
Get your holiday gifts on time. See when to order
iPhone 13 Pro
See it from every angle.
- Sierra Blue
- Silver
- Gold
- Graphite
iPhone 13
Your new superpower.
See it from every angle.
- Pink
- Blue
- Midnight
- Starlight
- (PRODUCT)RED
A Guided Tour of iPhone 13 &
iPhone 13 Pro
Which iPhone is right for you?
New iPhone 13 Pro
The ultimate iPhone.
6.7″ or 6.1”
All-screen OLED display 2 with ProMotion
Pro camera system
Telephoto, Wide, Ultra Wide
A15 Bionic chip
Fastest chip in a
smartphone
Up to 28 hours video
playback 4
Compatible with MagSafe accessories
New iPhone 13
A total powerhouse.
6.1″ or 5.4″
All-screen OLED display 2
Advanced dual‑camera system
Wide, Ultra Wide
A15 Bionic chip
Faster than the competition
Up to 19 hours video
playback 4
Compatible with MagSafe accessories
iPhone 12
As amazing as ever.
6.1″ or 5.4″
All-screen OLED display 2
Wide, Ultra Wide
A14 Bionic chip
Up to 17 hours video
playback 4
Compatible with MagSafe accessories
iPhone SE
Lots to love.
Less to spend.
A13 Bionic chip
4G LTE cellular 3
Up to 13 hours video
playback 4
Let the holidays be filled with great gifts.
Ways to Buy iPhone
Special carrier deals at Apple
Save up to $1000 on
the newest
iPhone
after trade‑in. 5
Save up to $1000
T-Mobile/Sprint, now part of T-Mobile
Get $400 ‑ $900 in credit
Verizon
Our Specialists can help you
shop — online or in store.
Trade in your smartphone
for credit.
With Apple Trade In, you can get credit toward a new Phone when you trade in an eligible smartphone. 6
It’s good for you and the planet.
Get 3% Daily
Cash
back with Apple Card.
And pay for your new iPhone over 24 months, interest‑free when you choose to check out with Apple Card Monthly Installments. *
Why Apple is the best place to buy iPhone.
You can choose a payment option that works for you, pay less with a trade‑in, connect your new iPhone to your carrier, and get set up quickly.
You can also chat with a Specialist anytime.
Featured
accessories
MagSafe
Snap on a magnetic case, wallet, or both. And get faster wireless charging.
AirTag
Attach one to your keys. Slip another in your backpack. Then easily keep track of them in the Find My app.
AirPods
Discover new engraving options for AirPods. Mix emoji, text, and numbers.
Free delivery
And free returns. See checkout
for delivery dates.
Pay monthly at 0% APR
You can pay over time when you choose to check out with Apple Card Monthly Installments. *
Get help buying
Have a question? Call a
Specialist or chat online.
Call 1‑800‑MY‑APPLE.
What makes an iPhone an iPhone?
iOS 15
In touch. In the moment.
Switching to iPhone
is super simple.
Privacy
What you share
should be up to you.
Get more out of your iPhone.
Today at Apple
Learn the basics of using iPhone live with Apple Creatives.
Apple One
Bundle up to six Apple services. And enjoy more for less.
Apple TV Plus
Get 3 months of Apple TV+ free
when you buy an iPhone. 8
Apple Music
Over 75 million songs. 3 months on us.
Apple News Plus
Hundreds of magazines and
leading newspapers. One subscription.
Apple Arcade
Get 3 months of Apple Arcade free when you buy an iPhone.
Fitness+
The first fitness service
powered by Apple Watch.
Apple Gift Card
For everything and everyone.
Introducing
the Apple
Research app.
The future of health
research is you.
Update to the latest version of iOS or macOS to start your Apple News+ free trial.
Upgrade to start your free trial.
Apple Footer
T‑Mobile/Sprint Special Deal: Buy an Apple iPhone 13 Series, or 12 series and trade in a qualifying device (iPhone X, XS, XS Max, XR, 11, 11 Pro, 11 Pro Max, 12, 12 mini, 12 Pro 128GB) to receive (i) Apple instant trade‑in credit and (ii) an additional $200 back in bill credits on your T‑Mobile/Sprint rate plan. Bill credits will be applied over 24 months towards your rate plan charges; must be active and in good standing to receive credits; allow 2 bill cycles from valid submission and validation of trade in. If you cancel or downgrade your wireless service before receiving 24 bill credits, credits will stop. Tax on pre‑credit price due at sale. Limited‑time offer; subject to change. Qualifying credit, service, & trade‑in in good condition required. T‑Mobile/Sprint in stores & on customer service calls, $30 assisted or upgrade support charge may be required. Max 4/account. May not be combinable with some offers or discounts. Price for iPhone 13, 13 mini, 12, 12 mini includes $30 T‑Mobile/Sprint instant discount. Activation required.
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Shop iPad
* Monthly pricing is available when you select Apple Card Monthly Installments (ACMI) as payment type at checkout at Apple, and is subject to credit approval and credit limit. Financing terms vary by product. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. See the Apple Card Customer Agreement for more information. ACMI is not available for purchases made online at special storefronts. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount.
1. Verizon Special Offer: Get a $200 Gift Card. Activate your own Cellular iPad online at verizon.com (Opens in a new window) . Requires new postpaid tablet line. Select any Verizon consumer postpaid data plan. How to Redeem: Submit promotional application through vzw.com/myverizon (Opens in a new window) within 30 days of activation. Apple may provide certain information about your device and purchase to Verizon to facilitate and verify your eligibility for this Special Offer. Receive a $200 Verizon e-Gift Card when you activate an iPad purchased from Apple Retail or apple.com (Opens in a new window) on any Verizon consumer postpaid plan. Redeem via your Notifications on the My Verizon app or vzw.com/myverizon (Opens in a new window) . Customer must submit for redemption within 30 days of activation, and device must remain activated for 45 consecutive days. May not be combined with other promotional offers. We reserve the right to charge the amount of the Verizon e-Gift Card to your Verizon Wireless account if service is canceled within 12 months or change your price plan from an eligible plan. Your Verizon e-Gift Card will be sent via email within 8 weeks after receipt of claim to the submitted email address. This gift card can be used to buy merchandise & services at stores/kiosks operated by Verizon or at verizon.com (Opens in a new window) . Gift cards cannot be used at Verizon Authorized Retailer locations. Gift cards can be used to pay a Verizon Wireless or Fios bill by visiting verizon.com (Opens in a new window) or using the My Verizon app (wireless bills only) or My Fios app. Do not mail printed copy of digital gift card with your bill. For card balance call 1.800.876.4141 or dial #GIFT (#4438) from your wireless device. Gift cards are non-refundable and cannot be returned for a cash refund, except in those states as required by law. Use of gift card constitutes acceptance of all terms & conditions. Treat this card like cash, neither Verizon nor Apple is responsible for gift cards that have been lost, stolen, or damaged. Gift cards do not expire and are not subject to dormancy or other fees. Gift cards may not be used for resale, advertising, marketing, sweepstakes or other promotional purposes without consent. Offer not available to Visible customers.
2. Trade-in values will vary based on the condition, year, and configuration of your eligible trade-in device. Not all devices are eligible for credit. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied toward qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple or its trade-in partners reserve the right to refuse or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices. Restrictions and limitations may apply.
3. Apple Card Monthly Installments (ACMI) is a 0% APR payment option available to select at checkout for certain Apple products purchased at Apple Store locations, apple.com, the Apple Store app, or by calling 1-800-MY-APPLE, and is subject to credit approval and credit limit. See https://support.apple.com/kb/HT211204 (Opens in a new window) for more information about eligible products. Variable APRs for Apple Card other than ACMI range from 10.99% to 21.99% based on creditworthiness. Rates as of April 1, 2020. If you choose the pay-in-full or one-time-payment option for an ACMI eligible purchase instead of choosing ACMI as the payment option at checkout, that purchase will be subject to the variable APR assigned to your Apple Card. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. See the Apple Card Customer Agreement (Opens in a new window) for more information. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government, and Veterans and Military Purchase Programs, or on refurbished devices. iPhone activation required on iPhone purchases made at an Apple Store with one of these national carriers: AT&T, Sprint, Verizon, or T-Mobile.
4. Special pricing available to qualified customers. To learn more about how to start qualifying toward special pricing, talk to an Apple Specialist in a store or give us a call at 1‑800‑MY‑APPLE.
To access and use all the features of Apple Card, you must add Apple Card to Wallet on an iPhone or iPad with the latest version of iOS or iPadOS. Update to the latest version by going to Settings > General > Software Update. Tap Download and Install.
Available for qualifying applicants in the United States.
Apple Card is issued by Goldman Sachs Bank USA, Salt Lake City Branch.
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