Create android app google

Ваши идеи. Наши технологии. Для миллиардов пользователей

Масштабирование

Развивайте свой бизнес по всему миру, используя нашу платформу.

Итерации

Проводите эксперименты и тестирования, чтобы подготовить приложение для запуска и дальнейшего использования.

Статистика

Используйте детальную информацию и данные, имеющие практическое значение, чтобы принимать правильные решения.

Что нового в Google Play

Рассказываем новости с Саммита для разработчиков Android. Узнайте о новых функциях и инструментах, которые помогут вам добиться успеха на нашей платформе.

Создавайте качественные приложения и игры

Хотите добиться долгосрочного успеха? Повышайте производительность приложения и качество контента, а также улучшайте интерфейс и функции.

Отчеты о тестировании

Выявляйте проблемы, например со стабильностью и производительностью приложения, до того, как они коснутся пользователей.

Android Vitals

Отслеживайте и повышайте производительность своего приложения или игры.

Будьте уверены в своем продукте

Выбирайте подходящую стратегию и пользуйтесь инструментами, которые позволяют публиковать приложения, управлять ими и успешно выводить их на международный рынок.

Страница приложения

Совершенствуйте страницу приложения в Google Play, чтобы завоевать внимание пользователей.

Обзор выпусков

Отслеживайте сборки и управляйте выпусками на всех этапах.

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Создавайте качественные приложения и игры

Хотите добиться долгосрочного успеха? Повышайте производительность приложения, а также качество контента, интерфейса и улучшайте функции.

Уникальное предложение для широкой аудитории

Расширяйте аудиторию своего приложения – для этого вам нужно правильно выбрать контент.

Выделяйтесь среди конкурентов уникальным или инновационным решением, примером использования, а также интерфейсом и функциями приложения.

Учитывайте культурные нормы разных стран – ознакомьтесь с нашими рекомендациями по успешному запуску приложений во всем мире и подумайте об использовании стратегии регионального ценообразования.

Предоставляйте пользователям возможность общаться и взаимодействовать друг с другом – для этого создавайте и расширяйте сообщества, а также поощряйте самостоятельное создание пользователями контента.

Разрабатывайте новые функции с учетом пользовательских отзывов – в этом вам поможет инфраструктура закрытого и открытого тестирования в Google Play.

Повышайте интерес к своему приложению у пользователей со всего мира – локализуйте его интерфейс и страницу в Google Play с помощью наших сервисов перевода.

Привлечение интереса пользователей

Чтобы удерживать интерес пользователей, регулярно выпускайте обновления приложения и его контента.

Регулярно выпускайте обновления контента и функций приложения – это позволит вам надолго удержать интерес пользователей.

Если в вашем приложении есть реклама, следите, чтобы она привлекала внимание пользователей, а не вызывала негативную реакцию.

Описание приложения должно быть понятным и увлекательным. Расскажите об основных функциях и интерфейсе. Чтобы выбрать лучшее описание, воспользуйтесь экспериментами со страницей приложения.

Улучшайте параметры видимости приложения, оптимизируя графические объекты, скриншоты и видео на его странице в Google Play. Это позволит пользователям понять, как приложение работает.

Хорошие технические характеристики

Создайте приложение, которое будет вызывать у пользователей положительные впечатления, интуитивно понятное, с высокой производительностью и стабильностью.

Приложение должно иметь интуитивно понятный интерфейс – cоздать его вам помогут стандартные шаблоны визуального дизайна и взаимодействия для Android.

Добавляйте в приложение основные функции, связанные с воспроизведением и записью медиафайлов, распространением контента и фоновыми службами.

Оптимизируйте производительность, стабильность и совместимость приложения – это позволит вам удовлетворить ожидания пользователей.

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How to Publish an Android App on Google Play Store: A Step-by-Step Guide

To discuss your tech and business needs in detail

When the application development process is completed, it’s high time to introduce your special product to the world. First publishing may be thrilling and tricky. Don’t worry. Today we will guide you through the release process on the Play Store that is undoubtedly the leader in the number of published apps and users.

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First, we’d like to give you precious advice: do not postpone some crucial tasks until the release or pre-release date. Completing them in advance will save your time and nerves.

And now, let’s get started with publishing your very first app.

So, let’s get started!

Step 1: Create a Google Developer account

This is something you can do at the beginning of the app development process. Without registering a Google Developer Account, you can’t publish your app on the Play Market.

You can use any of your current Google accounts or create another one to sign up for a Google Developer Account. It doesn’t matter whether it’s a private or corporate account. You may easily transfer your app to another one in the future.

The creation process includes signing the Google Play Developer distribution agreement, adding some personal information, and paying a one-time registration fee of $25. There is nothing complicated. Just follow the instructions.

Usually, it takes no more than two days to get approval from Google. Don’t worry if you forget to add some information. You can edit your account later.

Step 2: Add a Merchant Account

If you plan to sell paid apps or in-app purchases, you have to create a Google Merchant Account. There you can manage app sales and your monthly payouts, as well as analyze sales reports.

Once you finish creating the Merchant profile, the developer account gets automatically linked to it.

Step 3: Prepare the Documents

Paperwork always requires much effort, especially when it comes to any kind of legal documents. Based on our experience, we highly recommend starting to prepare the End User License Agreement (EULA) and Privacy Policy in advance.

You can take the documents from similar apps as references and create your own based on them, or ask a lawyer to make everything from scratch.

EULA is an agreement between you as an owner and a user of your product. In brief, it contains:

  • What the users can do with the app, and what they aren’t allowed to do
  • Licensing fees
  • Intellectual property information, etc.

Terms of Use or Terms and Conditions explain what services you offer the users and how you expect them to behave in return. Though Google doesn’t demand Terms of Use, it’s better to publish them. You can create one document, adding there Privacy Policy and Terms of Use chapters.

Pay special attention to include in the Privacy Policy the following information:

  • A complete list of personal data that is collected, processed and used through the app
  • Technical information that is collected about the device and the installed OS
  • Functional features of the app, its paid and free functionality
  • Place of registration of the company and/or location of the copyright holder of the application
  • The chosen legal system and legislation that will be applied in resolving disputes and regulating legal relations
  • The terms of subscription
  • Citizenship (residence) of the overwhelming majority of application users
  • Age criteria, the presence of specific content

Step 4: Study Google Developer Policies

We guess you already made up your product concept. Now it’s time to make sure that every feature you will implement in the app is aligned with the Google Developer Policies. These documents explain how apps need to be developed, updated, and promoted to support the store’s high-quality standards.

If Google decides that your product violates some policy chapters, it may be rejected, blocked, or even deleted from the Play Store. Besides, numerous and repetitive violations may lead to the developer account termination.

So study all the available information carefully about:

  • Restricted content definition
  • Store listing and promotion
  • Impersonation and intellectual property
  • Rules for monetization and ads
  • Privacy, security and deception regulation
  • Spam and minimum functionality

Google is constantly working on its policies, and it’s important to monitor the changes and stay up to date even after your app is released.

Step 5: Technical Requirements

You went through the development process, endless testing, and bug fixing, and finally, the “X-day” comes. Before moving on to the upload process, you need to check the following things:

The package name should be suitable over the life of your application. You cannot change it after the distribution. You can set the package name in the application’s manifest file.

  • Signed App Release With a Signing Certificate
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Every application should be digitally signed with a developer’s certificate. The certificate is used to identify the author of an app and can’t be generated again.

Google set the limit size of the uploaded file: 100MB for Android 2.3 and higher (API level 9-10, 14 and higher) and 50MB for lower Android versions.

If your app exceeds this limit, you can always switch to APK Expansion Files.

Two possible release formats are accepted by Google: app bundle and .apk. However, .aab is the preferred one. To use this format, you need to enroll in app signing by Google Play.

You may learn more about app file technical requirements in the Developer Documents, Prepare for the release guide.

Step 6: Creating the App on the Google Console

Now you have the file that is ready for uploading. It’s time to get to the fun part. Let’s create a new app in your Developer Account:

  • Reach to All applications tab in the menu
  • Now select Create Application
  • Choose the app’s default language from the drop-down menu
  • Add a brief app description (you can change it later)
  • Tap on Create

After this, you will be taken to the store entry page, where we will add the complete data about the app.

Step 7: Store Listing

First, let’s prepare the Store listing. It contains the most important information useful for app store optimization (ASO) and gives the users more details about your app before downloading. The mandatory sections are marked with *.

You may need some designer and copywriter efforts, so it’s better to start preparing the following materials in advance.

It contains a title of your app (up to 50 symbols), a brief description (up to 80 symbols), and a full description (up to 4000 symbols). Control yourself and do not overdo the keywords.

You may add from 2 to 8 screenshots. Choose the ones that show the app functionality and value the most.

The requirements are the following:

— JPEG or 24-bit PNG (no alpha)

— from 320px to 3840 px

— the ratio of the long side to the short side should not be more than 2:1

The requirements are the following:

— 32-bit PNG (with alpha)

— Maximum file size: 1024KB

It is an optional marketing tool displayed in various places on the Play Store, for example, on the homepage.

The requirements are the following:

— JPEG or 24-bit PNG (no alpha)

If you have any promo video, you may add a link to your YouTube channel. This video will be shown before the screenshots on the app’s page.

You may choose from the list the most relevant to your app keywords for better ASO. There is no possibility to add any custom tags.

If your app supports several languages, mention all of them and add translations of your app’s information. It’s highly recommended to include localized screenshots and images.

  • Application type and categorization

First, through the drop-down menu, select the application type: game or app. Then pick the category that your app fits into. You can also add a section to rate your content after uploading APK to Google Play.

Here you should provide the support service contacts. By filling the website URL, email, and phone, you make it easier for the users to contact you if necessary.

Google requires you to add a link to the Privacy Policy that we discussed above.

While editing the Store Listing, you can take a break at any moment, click Save Draft, and complete this stage later.

Step 8: Content Rating

In order not to be marked as an Unrated App (that may lead to app removal), pass a rating questionnaire. You can easily find this section on the left-side menu.

The information provided in the questionnaire must be accurate. Any misrepresentation of your app’s content might lead to suspension or removal of the Play Store account.

  • Click on Save Questionnaire once you complete the survey
  • Click on Calculate Rating
  • In the end, click on Apply Rating to confirm the rating and move forward with the pricing & distribution plan
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Step 9: Pricing the Application

In the Pricing and distribution section, you need to fill the following information:

  • Whether your app is free or paid
  • Where the app will be available (just choose the countries from the list)
  • Whether your app will be available only on the specific devices
  • Whether the app has sensitive content and is not suitable for children under the age of 13
  • Whether your app contains ads

Remember that you can change your paid app to a free one later, but you cannot do the vice versa. If you decide later that you want to distribute it for money, you’ll have to create another app.

Step 10: Upload APK and Send for Review

Finally, you are ready to upload your app file. That’s the most exciting moment ever.

Let’s go to the App Releases section on the left panel. Here you will find three options for publishing the app: Production, Beta and Alpha tracks.

We highly recommend starting with Alpha or Beta versions. In this case, after passing the review process, your app will not be available to everyone on the Play Store.

The Alpha version assumes closed testing and is available only to those who you invite as testers. The Beta version means that anyone can join your testing program and send feedback to you.

Pre-release testing allows you to gather people’s opinions, test your app in a broader audience, and fix issues before making the app public.

Note that if you decide later to change the Alpha or Beta version to Production type, it will take time to go through another review round.

Once you choose the type of release, follow the steps:

  • Choose Manage (Production/Beta/Alpha)
  • Click on Edit Release
  • Upload an APK or app bundle

The release name will be added automatically. For the first time, you may delete the text from the What’s new in this release field.

  • Click on Review to confirm the changes and send your app to the review by pressing Start rollout to production.

Don’t worry that you may forget to add some information. All the way, Google will show you the instructions and tips. Actually, you won’t manage to send the app to the review if something important is missed.

Remember that with the very first version, there is no opportunity to set manual publishing. The app will be released right after it passes the review. Usually, it takes up to 2 days. Google says the review process could take up to 7 days or even longer.

Once the app is reviewed, you’ll receive a notification on Google Console Dashboard.

Wrapping Up

We hope these instructions will help you to get through the publishing process easily, and soon the Play Store users can download your very special app.

But remember that the journey does not stop at publishing. Running a mobile application requires continuous efforts to get it trending, otherwise competition will overshadow the app.

Let’s discuss your mobile app strategy. Our experts will help you in making it a success!

This article was originally published on GoodFirms

How to submit the app to Google Play?

To submit an app, you just need to accomplish the following steps:

  • create a Google Developer account
  • prepare the End User License Agreement (EULA) and Privacy Policy
  • make sure the app complies with the Google Developer Policies
  • create the app
  • fill in the information for the store listing
  • set the package name and sign the app with the certificate
  • upload app bundle or .apk.

How much does it cost to publish an app on the Google Play Store?

Apart from the cost of the app development, you should pay a one-time registration fee of $25. Also, you may decide to hire an ASO specialist to promote the app effectively.

How long does it take to publish an app on Google Play?

Google says the review process could take up to 7 days or even longer. But usually, it takes up to 2 days. Please, keep in mind that it may take a few days to fill in all the necessary information in the Google Developer account before submitting the application.

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