Google mobile ads android sdk

Get Started

Integrating the Google Mobile Ads SDK into an app is the first step toward displaying ads and earning revenue. Once you’ve integrated the SDK, you can choose an ad format (such as native or rewarded video) and follow the steps to implement it.

Before you begin

To prepare your app, complete the steps in the following sections.

App prerequisites

    Use Android Studio 3.2 or higher

Make sure that your app’s build file uses the following values:

  • A minSdkVersion of 16 or higher
  • A compileSdkVersion of 28 or higher

Configure your app

In your project-level build.gradle file, include Google’s Maven repository and Maven central repository in both your buildscript and allprojects sections:

Add the dependencies for the Google Mobile Ads SDK to your module’s app-level Gradle file, normally app/build.gradle :

Add your Ad Manager app ID (identified in the Ad Manager UI) to your app’s AndroidManifest.xml file. To do so, add a tag with android:name=»com.google.android.gms.ads.APPLICATION_ID» . You can find your app ID in the Ad Manager UI. For android:value , insert your own Ad Manager app ID, surrounded by quotation marks.

In a real app, use your actual Ad Manager app ID, not the one listed above. If you’re just looking to experiment with the SDK in a Hello World app, you can use the sample app ID shown above.

Note also that failure to add the tag as shown above results in a crash with the message:

(Optional) Declare AD_ID permission for previous versions to work with Android S.

If your app uses the Google Mobile Ads SDK version 20.4.0 or higher, you can skip this step since the SDK automatically declares the com.google.android.gms.permission.AD_ID permission and is able to access the Advertising ID whenever it’s available.

For apps that use the Google Mobile Ads SDK version 20.3.0 or lower and are targeting Android S, you must add the com.google.android.gms.permission.AD_ID permission in the AndroidManifest.xml file in order to target Android S:

To learn more about the com.google.android.gms.permission.AD_ID permission declaration, including how to disable it, please refer to this Play Console article.

Initialize the Google Mobile Ads SDK

Before loading ads, have your app initialize the Google Mobile Ads SDK by calling MobileAds.initialize() which initializes the SDK and calls back a completion listener once initialization is complete (or after a 30-second timeout). This needs to be done only once, ideally at app launch.

Ads may be preloaded by the Google Mobile Ads SDK or mediation partner SDKs upon calling MobileAds.initialize() . If you need to obtain consent from users in the European Economic Area (EEA), set any request-specific flags (such as tagForChildDirectedTreatment or tag_for_under_age_of_consent ), or otherwise take action before loading ads, ensure you do so before initializing the Google Mobile Ads SDK.

Here’s an example of how to call the initialize() method in an Activity:

Example MainActivity (excerpt)

Kotlin

If you’re using mediation, wait until the completion handler is called before loading ads, as this will ensure that all mediation adapters are initialized.

Select an ad format

The Google Mobile Ads SDK is now imported and you’re ready to implement an ad. Ad Manager offers a number of different ad formats, so you can choose the one that best fits your app’s user experience.

Rectangular ads that appear at the top or bottom of the device screen. Banner ads stay on screen while users are interacting with the app, and can refresh automatically after a certain period of time. If you’re new to mobile advertising, they’re a great place to start.

Interstitial

Full-screen ads that cover the interface of an app until closed by the user. They’re best used at natural pauses in the flow of an app’s execution, such as between levels of a game or just after a task is completed.

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Native

Customizable ads that match the look and feel of your app. You decide how and where they’re placed, so the layout is more consistent with your app’s design.

Google Ad Manager offers two ways to implement native ads: Native Styles and Custom Rendering.

Native Styles has been designed to make the implementation of native ads as easy as possible, and it’s a great choice if you are new to the format. Custom Rendering has been designed to maximize the freedom you have in creating your presentations.

Rewarded

Ads that reward users for watching short videos and interacting with playable ads and surveys. Used for monetizing free-to-play apps.

Additional resources

The Google Mobile Ads repository on GitHub demonstrates how to use the different ad formats that this API offers.

Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.

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Get Started

Integrating the Google Mobile Ads SDK into an app is the first step toward displaying ads and earning revenue. Once you’ve integrated the SDK, you can choose an ad format (such as native or rewarded video) and follow the steps to implement it.

Before you begin

To prepare your app, complete the steps in the following sections.

App prerequisites

    Use Android Studio 3.2 or higher

Make sure that your app’s build file uses the following values:

  • A minSdkVersion of 16 or higher
  • A compileSdkVersion of 28 or higher

Configure your app

In your project-level build.gradle file, include Google’s Maven repository and Maven central repository in both your buildscript and allprojects sections:

Add the dependencies for the Google Mobile Ads SDK to your module’s app-level Gradle file, normally app/build.gradle :

Add your Ad Manager app ID (identified in the Ad Manager UI) to your app’s AndroidManifest.xml file. To do so, add a tag with android:name=»com.google.android.gms.ads.APPLICATION_ID» . You can find your app ID in the Ad Manager UI. For android:value , insert your own Ad Manager app ID, surrounded by quotation marks.

In a real app, use your actual Ad Manager app ID, not the one listed above. If you’re just looking to experiment with the SDK in a Hello World app, you can use the sample app ID shown above.

Note also that failure to add the tag as shown above results in a crash with the message:

(Optional) Declare AD_ID permission for previous versions to work with Android S.

If your app uses the Google Mobile Ads SDK version 20.4.0 or higher, you can skip this step since the SDK automatically declares the com.google.android.gms.permission.AD_ID permission and is able to access the Advertising ID whenever it’s available.

For apps that use the Google Mobile Ads SDK version 20.3.0 or lower and are targeting Android S, you must add the com.google.android.gms.permission.AD_ID permission in the AndroidManifest.xml file in order to target Android S:

To learn more about the com.google.android.gms.permission.AD_ID permission declaration, including how to disable it, please refer to this Play Console article.

Initialize the Google Mobile Ads SDK

Before loading ads, have your app initialize the Google Mobile Ads SDK by calling MobileAds.initialize() which initializes the SDK and calls back a completion listener once initialization is complete (or after a 30-second timeout). This needs to be done only once, ideally at app launch.

Ads may be preloaded by the Google Mobile Ads SDK or mediation partner SDKs upon calling MobileAds.initialize() . If you need to obtain consent from users in the European Economic Area (EEA), set any request-specific flags (such as tagForChildDirectedTreatment or tag_for_under_age_of_consent ), or otherwise take action before loading ads, ensure you do so before initializing the Google Mobile Ads SDK.

Here’s an example of how to call the initialize() method in an Activity:

Example MainActivity (excerpt)

Kotlin

If you’re using mediation, wait until the completion handler is called before loading ads, as this will ensure that all mediation adapters are initialized.

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Select an ad format

The Google Mobile Ads SDK is now imported and you’re ready to implement an ad. Ad Manager offers a number of different ad formats, so you can choose the one that best fits your app’s user experience.

Rectangular ads that appear at the top or bottom of the device screen. Banner ads stay on screen while users are interacting with the app, and can refresh automatically after a certain period of time. If you’re new to mobile advertising, they’re a great place to start.

Interstitial

Full-screen ads that cover the interface of an app until closed by the user. They’re best used at natural pauses in the flow of an app’s execution, such as between levels of a game or just after a task is completed.

Native

Customizable ads that match the look and feel of your app. You decide how and where they’re placed, so the layout is more consistent with your app’s design.

Google Ad Manager offers two ways to implement native ads: Native Styles and Custom Rendering.

Native Styles has been designed to make the implementation of native ads as easy as possible, and it’s a great choice if you are new to the format. Custom Rendering has been designed to maximize the freedom you have in creating your presentations.

Rewarded

Ads that reward users for watching short videos and interacting with playable ads and surveys. Used for monetizing free-to-play apps.

Additional resources

The Google Mobile Ads repository on GitHub demonstrates how to use the different ad formats that this API offers.

Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.

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Google mobile ads android sdk

Google Mobile Ads SDK for Android

The Google Mobile Ads SDK is the latest generation in Google mobile advertising, featuring refined ad formats and streamlined APIs for access to mobile ad networks and advertising solutions. The SDK enables mobile app developers to maximize their monetization in native mobile apps.

This repository contains open source examples and developer resources for both the Google AdMob and Google Ad Manager components of the Google Mobile Ads SDK.

Google Mobile Ads SDK Developers forum

To report SDK feature requests, bugs, and crashes or to browse SDK-related discussions, please use our Google Mobile Ads SDK Developers forum. The forum provides the latest SDK announcements and updates as well as technical SDK support for our Android developers.

Check out our developers site for documentation on using the Mobile Ads SDK.

  • App Open: Java, Kotlin
  • Banner: Java, Kotlin
  • Interstitial: Java, Kotlin
  • Rewarded Interstitial: Java, Kotlin
  • Rewarded Video: Java, Kotlin
  • Native Advanced: Java, Kotlin
  • API Demo: Java, Kotlin — Provides additional examples for both AdMob and Ad Manager to help improve your mobile app integration of the Google Mobile Ads SDK.
  • Banner RecyclerView: Java — Provides an example for displaying ads from AdMob Banner ads in a RecyclerView widget.
  • App Open: Java, Kotlin
  • Banner: Java, Kotlin
  • Interstitial: Java, Kotlin
  • Rewarded Interstitial: Java, Kotlin
  • Rewarded Video: Java, Kotlin
  • Native Ads: Java, Kotlin

Please check out our releases for the latest downloads of our example apps.

GitHub issue tracker

To file bugs, make feature requests, or suggest improvements for the Android example apps, please use GitHub’s issue tracker.

For SDK support issues, please use the Google Mobile Ads SDK Developers forum.

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Get Started

Integrating the Google Mobile Ads SDK into an app is the first step toward displaying ads and earning revenue. Once you’ve integrated the SDK, you can choose an ad format (such as native or rewarded video) and follow the steps to implement it.

Before you begin

To prepare your app, complete the steps in the following sections.

App prerequisites

    Use Android Studio 3.2 or higher

Make sure that your app’s build file uses the following values:

  • A minSdkVersion of 16 or higher
  • A compileSdkVersion of 28 or higher
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Set up your app in your AdMob account

Register your app as an AdMob app by completing the following steps:

Register your app with AdMob. This step creates an AdMob app with a unique AdMob App ID that is needed later in this guide.

Configure your app

In your project-level build.gradle file, include Google’s Maven repository and Maven central repository in both your buildscript and allprojects sections:

Add the dependencies for the Google Mobile Ads SDK to your module’s app-level Gradle file, normally app/build.gradle :

Add your AdMob app ID (identified in the AdMob UI) to your app’s AndroidManifest.xml file. To do so, add a tag with android:name=»com.google.android.gms.ads.APPLICATION_ID» . You can find your app ID in the AdMob UI. For android:value , insert your own AdMob app ID, surrounded by quotation marks.

In a real app, use your actual AdMob app ID, not the one listed above. If you’re just looking to experiment with the SDK in a Hello World app, you can use the sample app ID shown above.

Note also that failure to add the tag as shown above results in a crash with the message:

(Optional) Declare AD_ID permission for previous versions to work with Android S.

If your app uses the Google Mobile Ads SDK version 20.4.0 or higher, you can skip this step since the SDK automatically declares the com.google.android.gms.permission.AD_ID permission and is able to access the Advertising ID whenever it’s available.

For apps that use the Google Mobile Ads SDK version 20.3.0 or lower and are targeting Android S, you must add the com.google.android.gms.permission.AD_ID permission in the AndroidManifest.xml file in order to target Android S:

To learn more about the com.google.android.gms.permission.AD_ID permission declaration, including how to disable it, please refer to this Play Console article.

Initialize the Google Mobile Ads SDK

Before loading ads, have your app initialize the Google Mobile Ads SDK by calling MobileAds.initialize() which initializes the SDK and calls back a completion listener once initialization is complete (or after a 30-second timeout). This needs to be done only once, ideally at app launch.

Ads may be preloaded by the Google Mobile Ads SDK or mediation partner SDKs upon calling MobileAds.initialize() . If you need to obtain consent from users in the European Economic Area (EEA), set any request-specific flags (such as tagForChildDirectedTreatment or tag_for_under_age_of_consent ), or otherwise take action before loading ads, ensure you do so before initializing the Google Mobile Ads SDK.

Here’s an example of how to call the initialize() method in an Activity:

Example MainActivity (excerpt)

Kotlin

If you’re using mediation, wait until the completion handler is called before loading ads, as this will ensure that all mediation adapters are initialized.

Select an ad format

The Google Mobile Ads SDK is now imported and you’re ready to implement an ad. AdMob offers a number of different ad formats, so you can choose the one that best fits your app’s user experience.

Rectangular ads that appear at the top or bottom of the device screen. Banner ads stay on screen while users are interacting with the app, and can refresh automatically after a certain period of time. If you’re new to mobile advertising, they’re a great place to start.

Interstitial

Full-screen ads that cover the interface of an app until closed by the user. They’re best used at natural pauses in the flow of an app’s execution, such as between levels of a game or just after a task is completed.

Native

Customizable ads that match the look and feel of your app. You decide how and where they’re placed, so the layout is more consistent with your app’s design.

Rewarded

Ads that reward users for watching short videos and interacting with playable ads and surveys. Used for monetizing free-to-play apps.

Additional resources

The Google Mobile Ads repository on GitHub demonstrates how to use the different ad formats that this API offers.

Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.

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