- Why buy iPhone anywhere else?
- Let’s talk purchase options.
- Can I trade in my old phone?
- Do I have to pay for my iPhone all at once?
- We’ll help get your new iPhone set up quickly.
- Can you help me set up my new iPhone?
- Is it hard to move everything over to my new iPhone?
- What do I get with AppleCare+ coverage?
- Is all my information safe?
- We’ll make sure it works with your carrier.
- Can you connect my new iPhone to my carrier?
- Will my new iPhone be unlocked?
- iPhone
- iPhone 13 Pro
- See it from every angle.
- iPhone 13
- See it from every angle.
- Which iPhone is right for you?
- New iPhone 13 Pro
- 6.7″ or 6.1”
- New iPhone 13
- 6.1″ or 5.4″
- iPhone 12
- 6.1″ or 5.4″
- iPhone SE
- Let the holidays be filled with great gifts.
- Trade in your smartphone for credit.
- Why Apple is the best place to buy iPhone.
- Featured accessories
- MagSafe
- AirTag
- AirPods
- Free delivery
- Get help buying
- What makes an iPhone an iPhone?
- iOS 15
- Switching to iPhone is super simple.
- Privacy
- Get more out of your iPhone.
- Today at Apple
- Apple Pay
- Apple Pay now supports Octopus.
- Apple TV Plus
- Iphone from hong kong
- Pick up your items easily and safely.
- Buy iPhone 11
- Frequently Asked Questions
- Does iPhone work with any SIM card or carrier worldwide?
- Will the SIM-free iPhone work with all carriers?
- Do I need an iPhone-specific service plan?
- Do I need to commit to a long-term contract for my iPhone?
- Can I use the SIM card in my iPhone with my iPad?
- Will all iPhone features work with my network?
- How does Apple Trade In work?
- Can I trade in a device at an Apple Store?
- How long does the online trade-in process take?
- Why does the price of an iPhone from apple.com differ from the price offered by a carrier?
- Can I use my iPhone outside my home country?
- If I buy an iPhone from apple.com, can I ship it to another country?
- Compare iPhone models.
- Iphone from hong kong
- Is it easy to transfer my data and set up my new iPhone?
- Will my iPhone work worldwide?
- Which network providers offer 5G service?
- How does Apple Trade In work?
- What is included with AppleCare+?
- What are my delivery options, and when will I get my items?
- A closer look at iPhone 13 Pro.
- Compare iPhone models
- New iPhone 13 Pro The ultimate iPhone.
- New iPhone 13 A total powerhouse.
- iPhone 12 As amazing as ever.
- Use AR to see them from every angle.
Why buy iPhone anywhere else?
When it comes to purchasing a new iPhone, there’s no better place to buy than Apple. For all your questions about carrier support, payment options, and getting your new iPhone set up, we have all the answers you need.
Let’s talk purchase options.
Can I trade in my old phone?
Absolutely. We offer competitive trade‑in values that you can use to lower the cost of your new iPhone, or get back on an Apple Store gift card. 1 If your trade‑in doesn’t have any monetary value, we can recycle it for free. And if you have any old devices lying around, you can trade those in, too. Show more Show less
Do I have to pay for my iPhone all at once?
Yes, you will need to pay in full. And you can also trade in your current iPhone to lower the full payment. 1 Show more Show less
Have more questions about payment options?
We’ll help get your new iPhone set up quickly.
Can you help me set up my new iPhone?
Of course. Whether you buy online or in an Apple Store, it’s quick and easy to get your new iPhone set up the way you like. Whether you visit us in-store or book an Online Personal Session, we’ll help you transfer your data, contacts, and photos, show you how to set up privacy and security features like Face ID or Touch ID, and more. Show more Show less
Is it hard to move everything over to my new iPhone?
Not at all. If you back up your data on your current iPhone to your computer or iCloud before you come in, or before your Online Personal Session, we can move everything over in a snap. If you’re not able to back up beforehand, we’ll show you how to move all your data over when we set up your new iPhone. And with iOS 15, you’ll have temporary access to all the iCloud storage you need to back up all your apps and data – so moving everything to your new iPhone is easier than ever. Show more Show less
What do I get with AppleCare+ coverage?
Your new iPhone comes with one year of hardware repair coverage and 90 days of tech support. With AppleCare+, your coverage is extended to two years. 2 Show more Show less
Is all my
information safe?
Totally. We take privacy very seriously at Apple. What’s on your iPhone is your business. If you trade in with us online, we will show you how to erase all the data from your iPhone before you send it in. And if you trade in at an Apple Store, we will erase all the data right then and there. Show more Show less
Have more questions about setting up your iPhone?
We’ll make sure it works with your carrier.
Can you connect my new iPhone to my carrier?
For sure. We can easily activate your new iPhone so you can keep your same number and rate plan. A Specialist can even help you get connected via phone or chat. Show more Show less
Will my new iPhone
be unlocked?
Every iPhone you buy from us online or in an Apple Store is unlocked. With an unlocked iPhone, you’re free to go with the carrier of your choice. Show more Show less
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iPhone
Shop early for the best selection of holiday favorites. Shop now
iPhone 13 Pro
See it from every angle.
- Sierra Blue
- Silver
- Gold
- Graphite
iPhone 13
Your new superpower.
See it from every angle.
- Pink
- Blue
- Midnight
- Starlight
- (PRODUCT)RED
Which iPhone is right for you?
New iPhone 13 Pro
The ultimate iPhone.
6.7″ or 6.1”
All-screen OLED display 2 with ProMotion
Pro camera system
Telephoto, Wide, Ultra Wide
A15 Bionic chip
Fastest chip in a
smartphone
Up to 28 hours video
playback 4
Compatible with MagSafe accessories
New iPhone 13
A total powerhouse.
6.1″ or 5.4″
All-screen OLED display 2
Advanced dual‑camera system
Wide, Ultra Wide
A15 Bionic chip
Faster than the competition
Up to 19 hours video
playback 4
Compatible with MagSafe accessories
iPhone 12
As amazing as ever.
6.1″ or 5.4″
All-screen OLED display 2
Wide, Ultra Wide
A14 Bionic chip
Up to 17 hours video
playback 4
Compatible with MagSafe accessories
iPhone SE
Lots to love.
Less to spend.
A13 Bionic chip
4G LTE cellular 3
Up to 13 hours video
playback 4
Let the holidays be filled with great gifts.
Trade in your smartphone
for credit.
With Apple Trade In, you can get credit toward a new Phone when you trade in an eligible smartphone. 5
It’s good for you and the planet.
Why Apple is the best place to buy iPhone.
With Apple Trade In, you can get credit toward a new Phone when you trade in an eligible smartphone. 5
It’s good for you and the planet.
Featured
accessories
MagSafe
Snap on a magnetic case, wallet, or both. And get faster wireless charging.
AirTag
Attach one to your keys. Slip another in your backpack. Then easily keep track of them in the Find My app.
AirPods
Discover new engraving options for AirPods. Mix emoji, text, and numbers.
Free delivery
Get free delivery direct
to your door.
Get help buying
Have a question? Call a Specialist or chat online.
Call 800-908-988.
What makes an iPhone an iPhone?
iOS 15
In touch. In the moment.
Switching to iPhone
is super simple.
Privacy
What you share
should be up to you.
Get more out of your iPhone.
Today at Apple
Learn the basics of using iPhone live with Apple Creatives.
Apple Pay
Apple Pay now supports Octopus.
Update to the latest iOS to get started.
Apple TV Plus
Get 3 months of Apple TV+ free
when you buy an iPhone. 6
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Iphone from hong kong
With convenient delivery and pickup methods, Apple is making it easier and safer to get the products you want.
All orders can enjoy free standard delivery service. Apple works with leading carriers in the industry to ensure that your orders are delivered on time.
Get free standard delivery on all in-stock items.
Pick up your items easily and safely.
We’re working to keep pickup fast and easy. So we’ll guide you through the pickup process every step of the way with emails and notifications.
Pick up your online order at the Apple Store. Experience our new products and shop for accessories. Temperature checks and face masks may be required. In-store pickup is not available for Education Store purchases.
Our retail stores are open and look forward to welcoming you.
Schedule a free one-on-one session with an Apple Specialist when you buy select products from Apple. From basics to pro tips, we’ll help you discover amazing new things your device can do.
Learn more
Excited to get your new products from Apple? Stay updated by visiting your Order Status. Check to see if your order is ready for pickup, track your delivery, see the status of any trade-ins, and view your order history.
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Buy iPhone 11
Frequently Asked Questions
Does iPhone work with any SIM card or carrier worldwide?
The iPhone models currently sold on apple.com work with nano-SIM cards from compatible carriers * . And they work on many 4G LTE networks around the world. Contact service providers for details.
* Dual SIM, dual standby. Data and voice SIM selectable in settings. Use of Dual SIM requires two wireless service plans (which may include restrictions on roaming). Dual SIM does not support simultaneous use of two CDMA wireless service plans. Dual VoLTE will be available later this year through a software update. Not all carriers support Dual VoLTE. Certain restrictions apply. To learn more, visit https://support.apple.com/kb/HT209086.
Will the SIM-free iPhone work with all carriers?
Do I need an iPhone-specific service plan?
Yes, you do. When you buy the iPhone from apple.com, it is sold unlocked. You can contact a carrier directly to learn about the tariffs available for iPhone.
Do I need to commit to a long-term contract for my iPhone?
Can I use the SIM card in my iPhone with my iPad?
Will all iPhone features work with my network?
How does Apple Trade In work?
Can I trade in a device at an Apple Store?
How long does the online trade-in process take?
Why does the price of an iPhone from apple.com differ from the price offered by a carrier?
Can I use my iPhone outside my home country?
If I buy an iPhone from apple.com, can I ship it to another country?
Compare iPhone models.
A portion of the proceeds from every (PRODUCT)RED purchase goes to the Global Fund to fight AIDS. From now until December 31, those proceeds will go to the Global Fund’s COVID‑19 Response.
* Trade-in values may vary, and are based on the condition and model of your trade‑in device. Online and in-store trade-in values may vary. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Store Gift Card. Offer may not be available in all stores and not all devices are eligible for credit. Apple or its trade-in partners reserve the right to refuse or limit any Trade In transaction for any reason. In-store trade-in requires presentation of a valid, government-issued photo ID. Value of your current device may be applied toward purchase of a new Apple device. Additional terms from Apple or Apple’s trade‑in partners may apply. See apple.com/hk/en/trade-in for more information.
** Available space is less and varies due to many factors. A standard configuration uses approximately 12GB to 17GB of space, including iOS 15 with its latest features and Apple apps that can be deleted. Apple apps that can be deleted use about 4.5GB of space, and you can download them back from the App Store. Storage capacity subject to change based on software version, settings, and iPhone model.
iPhone 11 is splash, water and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 2 meters up to 30 minutes). Splash, water and dust resistance are not permanent conditions and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.
4. Not all devices are eligible for an Apple Store Gift Card. Payments are based on the received device matching the description you provided when your estimate was made. Apple reserves the right to refuse or limit the quantity of any device for any reason. Other restrictions on gift cards may apply. See Apple Store Gift Card terms and conditions for details.
More ways to shop: Find an Apple Store or other retailer near you. Or call 800-908-988 .
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Iphone from hong kong
Yes. An unconnected iPhone purchased from apple.com is unlocked. This means you aren’t tied to a single network provider or a multi-year service contract. You can choose the one that’s right for you. Once your new iPhone is activated, it remains unlocked, which means you can use it with any network that provides service for iPhone.
Is it easy to transfer my data and set up my new iPhone?
Yes, iCloud makes moving your settings, photos, apps and documents to a new device seamless. Just sign in to iCloud when you set up your new device, access your previous device’s iCloud backup and you’ll be ready to go in minutes.
Don’t have enough iCloud storage to complete a backup? iCloud will grant you enough temporary storage to make sure you can back up your device and get all of your data transferred, free of charge (iOS 15 required).
With Quick Start, you can restore your data and content to your new iPhone from your iCloud backup. For phones using iOS 12.4 or later, Quick Start offers the option of using device-to-device migration, allowing you to transfer all your data wirelessly from your current device to your new one.
If you are switching from Android, you need to download the Move to iOS app first and follow the setup process on your new iPhone.
To learn how to transfer data to your new iPhone, see support.apple.com/en-hk/HT201269.
Will my iPhone work worldwide?
All iPhone models are world phones, so you can use them almost anywhere. Whether you are a GSM or CDMA network customer, you can roam internationally on GSM networks in over 200 countries or regions around the world. If you financed your iPhone with your wireless carrier, contact them to verify that you can roam internationally.
Availability of 5G and LTE data varies in some countries or regions and depends on carrier support for certain 5G and LTE radio frequencies. Contact your wireless carrier for more information regarding international roaming policies and rates.
Which network providers offer 5G service?
iPhone 13 Pro, iPhone 13 Pro Max, iPhone 13, iPhone 13 mini, iPhone 12 and iPhone 12 mini are 5G capable. For 5G access, you need to activate your iPhone with a network provider that offers 5G service. Some providers may also require a 5G service plan or a new SIM. Contact your provider for more information. Learn more about network providers in your country here.
How does Apple Trade In work?
Apple Trade In makes it easy to get credit towards the purchase of your next iPhone. Whether you’re making a purchase or not, we’ve made it easy to trade in an eligible device either in a store or online. Just answer a few questions regarding the brand, model, and condition of your device. We’ll provide an estimated trade-in value or a simple way to recycle it. If you accept the trade-in estimate in the store, we’ll give you instant credit toward a purchase or a gift card you can use anytime. If you accept the trade-in estimate online when you purchase a new Mac, iPhone, iPad, or Apple Watch, we’ll arrange for you to send us your current device. Once we receive it, we’ll inspect it and verify its condition. If everything checks out, we’ll credit your original purchase method and send you any remaining balance on an Apple Store Gift Card by email. If you choose to trade in your current device online for a gift card, we’ll also arrange for you to send it to us. When everything checks out, we’ll send you an Apple Store Gift Card by email. Regardless of how you choose to trade in, if the condition of your device doesn’t match what you described, a new estimated trade-in value will be provided. You’ll have the option to either accept this revised quote or reject it. If you reject it, your device will be returned to you at no charge.
What is included with AppleCare+?
Every iPhone comes with one year of hardware repair coverage through its limited warranty and up to 90 days of complimentary support.
With AppleCare+, your coverage is extended to two years. You will have 24/7 priority access to Apple Support and Apple hardware coverage and software support. It also includes up to two incidents of accidental damage protection every 12 months. ◊
What are my delivery options, and when will I get my items?
Delivery estimates are based on item availability and the shipping option you choose. You’ll get a final delivery date after you place your order.
Standard shipping is free for all online orders.
Depending on your location, your order may be eligible for Apple Store Pickup. At checkout, simply choose to pick up your items at an Apple Store near you.
Orders placed through apple.com can only be shipped within the country or region of purchase. Visit the online store of the location where you want your products delivered.
A closer look at iPhone 13 Pro.
Our biggest camera upgrade ever . All-new Pro camera system. Advanced low-light performance. Incredible detail with macro photography.
Cinematic mode adds shallow depth of field automatically. You can also shift focus after you shoot.
Super Retina XDR display with ProMotion . Experience a faster, brighter, more responsive display.
A15 Bionic , the world’s fastest smartphone chip. Superfast 5G for faster download speeds, and high-quality streaming.³
Up to 28 hours of video playback.⁴ iPhone 13 Pro Max has the best battery life ever on iPhone.
Ceramic Shield is tougher than any smartphone glass. And you get dust, spill, and water resistance.
Compare iPhone models
New iPhone 13 Pro The ultimate iPhone.
HK$8,499 Starting at
All-screen OLED display¹ with ProMotion
A15 Bionic chip
Fastest chip ever in a smartphone
Pro camera system
Telephoto, Wide, Ultra Wide
Up to 28 hours video playback⁴
Compatible with MagSafe accessories
New iPhone 13 A total powerhouse.
HK$5,999 Starting at
All-screen OLED display¹
A15 Bionic chip
Faster than the competition
Advanced dual-camera system
Wide, Ultra Wide
Up to 19 hours video playback⁴
Compatible with MagSafe accessories
iPhone 12 As amazing as ever.
HK$5,199 Starting at
All-screen OLED display¹
A14 Bionic chip
Wide, Ultra Wide
Up to 17 hours of video playback⁴
Compatible with MagSafe accessories
Use AR to see them from every angle.
Open this page in Safari on your iPhone or iPad.
* Trade-in values may vary, and are based on the condition and model of your trade‑in device. Online and in-store trade-in values may vary. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Store Gift Card. Offer may not be available in all stores and not all devices are eligible for credit. Apple or its trade-in partners reserve the right to refuse or limit any Trade In transaction for any reason. In-store trade-in requires presentation of a valid, government-issued photo ID. Value of your current device may be applied toward purchase of a new Apple device. Additional terms from Apple or Apple’s trade‑in partners may apply. See apple.com/hk/en/trade-in for more information.
- The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 5.42 inches (iPhone 13 mini, iPhone 12 mini), 6.06 inches (iPhone 13, iPhone 13 Pro, iPhone 12), or 6.68 inches (iPhone 13 Pro Max) diagonally. Actual viewable area is less.
- Available space is less and varies due to many factors. A standard configuration uses approximately 12GB to 17GB of space, including iOS 15 with its latest features and Apple apps that can be deleted. Apple apps that can be deleted use about 4.5GB of space, and you can download them back from the App Store. Storage capacity subject to change based on software version, settings, and iPhone model.
- Data plan required. 5G is available in selected markets and through selected network providers. Speeds vary based on site conditions and network. For details on 5G support, contact your provider and see apple.com/hk/en/iphone/cellular.
- All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced by Apple service provider. Battery life and charge cycles vary by use and settings. See apple.com/hk/en/batteries and apple.com/hk/en/iphone/battery.html for more information.
iPhone 13 Pro and iPhone 13 Pro Max are splash, water, and dust resistant and were tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.
◊ AppleCare+ provides coverage for up to two incidents of accidental damage from handling. Each incident is subject to a service fee or deductible.
- iPhone
- iPhone 13 Pro
- Buy iPhone 13 Pro and iPhone 13 Pro Max
More ways to shop: Find an Apple Store or other retailer near you. Or call 800-908-988 .
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