Made in ireland apple

iPhone

Shop early for the best selection of festive favourites. Shop now

iPhone 13 Pro

See it from every angle.

• Sierra Blue
• Silver
• Gold
• Graphite

iPhone 13

Your new superpower.

See it from every angle.

• Pink
• Blue
• Midnight
• Starlight
• (PRODUCT)RED

Which iPhone is right for you?

New iPhone 13 Pro

The ultimate iPhone.

6.7” or 6.1”

All-screen OLED display 1 with ProMotion

Pro camera system

Telephoto, Wide, Ultra Wide

A15 Bionic chip

Fastest chip in a
smartphone

Up to 28 hours video
playback 3

Compatible with MagSafe accessories

New iPhone 13

A total powerhouse.

6.1” or 5.4”

All-screen OLED display 1

Advanced dual‑camera system

Wide, Ultra Wide

A15 Bionic chip

Faster than the competition

Up to 19 hours video
playback 3

Compatible with MagSafe accessories

iPhone 12

As amazing as ever.

6.1” or 5.4”

All-screen OLED display 1

Ultra Wide, Wide

A14 Bionic chip

Up to 17 hours video
playback 3

Compatible with MagSafe accessories

iPhone SE

Lots to love.
Less to spend.

A13 Bionic chip

4G LTE cellular 2

Up to 13 hours video
playback 3

— MagSafe not available

Let the festive season be filled with
great gifts.

Ways to Buy

Why Apple is the best place to buy iPhone.

With Apple Trade In, you can get credit towards a new iPhone when you trade in an eligible smart­phone. *

It’s good for you and the planet.

Why Apple is the best place to buy iPhone.

You can pay less with a trade-in, get set up quickly, and chat with a Specialist anytime.

Featured
accessories

MagSafe

Snap on a magnetic case, wallet, or both. And get faster wireless charging.

AirTag

Attach one to your keys. Slip another in your backpack. Then easily keep track of them in the Find My app.

AirPods

Discover new engraving options for AirPods. Mix emoji, text and numbers.

Free, contactless delivery

And free returns. See checkout for delivery dates.

Get help buying

Have a question? Call a
Specialist or chat online.
Call 1800 92 38 98

What makes an iPhone an iPhone?

iOS 15

In touch. In the moment.

Get more out of your iPhone.

Apple One

Bundle up to five Apple services. And enjoy more for less.

Apple TV Plus

Get 3 months of Apple TV+ free
when you buy an iPhone.

Apple Music

Over 75 million songs. 3 months on us.

Apple Arcade

Get 3 months of Apple Arcade free when you buy an iPhone.

Fitness+

The first fitness service
powered by Apple Watch.

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Made in ireland apple

Shop early for the best selection of festive favourites. Shop now

New MacBook Pro

Supercharged for pros.

Which Mac is
right for you?

MacBook Air

8-core

8-core

Up to 16GB
unified memory

Maximum configurable storage 1

Up to 18 hours battery life 3

720p FaceTime HD camera

1.29kg

MacBook Pro 13”

8-core

8-core

Up to 16GB
unified memory

Maximum configurable storage 1

Up to 20 hours battery life 4

720p FaceTime HD camera

Touch Bar and Touch ID

MacBook Pro

Apple M1 Pro chip or
Apple M1 Max chip

10-core

32-core

Up to 64GB
unified memory

Maximum configurable storage 1

14.2” or 16.2”

Liquid Retina XDR display 2

Up to 21 hours battery life 5

1080p FaceTime HD camera

1.6kg or 2.1kg

iMac 24”

8-core

8-core

Up to 16GB unified memory

Maximum configurable storage 1

1080p FaceTime HD camera

Configurable with Magic Keyboard with Touch ID and Numeric Keypad

iMac 27”

Up to Intel Core i9

10-core

Radeon Pro 5700 XT GPU

Up to 128GB memory

Maximum configurable storage 1

1080p FaceTime HD camera

Configurable with Magic Keyboard with Numeric Keypad

Mac Pro

Intel Xeon W processor

28-core

Radeon Pro W6800X Duo GPU

Up to 1.5TB memory

Maximum configurable storage 1

Magic Keyboard with Numeric Keypad

Mac mini

Also available with Intel Core i5 or i7 processor

8-core

8-core

Up to 16GB unified memory 8

Maximum configurable storage 1

Let the festive season be filled with
great gifts.

Accessories

Explore Mac accessories.

Apple Trade In

Get credit towards a new Mac.

Just trade in your eligible computer for credit or recycle it for free. It’s good for you and the planet. 9

Free, contactless delivery

And free returns. See checkout for delivery dates.

Get help buying

Have a question? Call a
Specialist or chat online.
Call 1800 92 38 98.

What makes
a Mac a Mac?

Why Mac

Incredible power.
Incredibly simple.

macOS Monterey

High powered meets
“Hi everyone”.

Built-in Apps

Powerful creativity and productivity tools live inside every Mac — apps that help you explore, connect and work more efficiently.

Safari has innova­tive features that let you enjoy more of the web. In even more ways. Built-in privacy features help protect your information and keep your Mac secure. An updated start page helps you easily and quickly save, find and share your favourite sites. And Siri suggestions indicate bookmarks, links from your reading list, iCloud Tabs, links you receive in Messages and more.

Keep your growing library organised and accessible. Perfect your images and create beautiful gifts for sharing. And with iCloud Photos, you can store a lifetime’s worth of photos and videos in the cloud.

Tell stories like never before. A simple design and intuitive editing features make it easy to create beautiful 4K movies and Hollywood-style trailers.

The easiest way to create great-sounding songs on your Mac. With an intuitive interface and access to a complete sound library, it’s never been easier to learn, play, record and share music like a pro.

This powerful word processor gives you everything you need to create documents that look beautiful. And read beautifully. It lets you work seamlessly across Mac, iOS and iPadOS devices. And work effortlessly with people who use Microsoft Word.

Create sophisticated spreadsheets with dramatic interactive charts, tables and images that paint a revealing picture of your data. Work seamlessly across Mac, iOS and iPadOS devices. And work effortlessly with people who use Microsoft Excel.

Bring your ideas to life with beautiful presentations. Employ powerful tools and dazzling effects that keep your audience engaged. Work seamlessly across Mac, iOS and iPadOS devices. And work effortlessly with people who use Microsoft PowerPoint.

Pro Apps

For professionals ready to push their creativity, these industry-leading apps offer maximum control over editing, processing and output of music and film.

Logic Pro puts a complete recording and MIDI production studio on your Mac, with everything you need to write, record, edit and mix like never before. And with a huge collection of fully featured plug-ins along with thousands of sounds and loops, you’ll have everything you need to go from first inspiration to final master, no matter what kind of music you want to create.

Take your Mac to the stage with a full-screen interface optimised for live performance, flexible hardware control, and a massive collection of plug-ins and sounds that are fully compatible with Logic Pro.

Built to meet the needs of today’s creative editors, Final Cut Pro offers revolutionary video editing, powerful media organisation and incredible performance, optimised for Mac computers and macOS Monterey.

Motion is a powerful motion graphics tool that makes it easy to create cinematic 2D and 3D titles, fluid transitions and realistic effects in real time.

Add power and flexibility for exporting projects from Final Cut Pro. Customise output settings, work faster with distributed encoding, and easily package your film for the iTunes Store.

The Mac App Store features rich editorial content and great apps for Mac. Explore the Mac App Store

Get more out of Mac

Apple One

Bundle up to five Apple
services.
And enjoy more
for less.

Apple TV Plus

Get 3 months of Apple TV+ free
when you buy a Mac.

Apple Pay

The safer way to make
secure,

contactless purchases
in shops and online.

Источник

Made in ireland apple

Shop early for the best selection of festive favourites. Shop now

New iPad mini

Mega power.
Mini size.

New iPad

Delightfully capable.
Surprisingly affordable.

iPad Air

iPad Pro

The ultimate
iPad experience.

Which iPad is right for you?

iPad Pro

The ultimate iPad experience.

12.9” Liquid Retina XDR display 1

11” Liquid Retina display 1

USB‑C connector with support for Thunderbolt / USB 4

Works with
Apple Pencil (2nd generation)

Works with Magic Keyboard and Smart Keyboard Folio

iPad Air

Powerful. Colourful. Wonderful.

Liquid Retina display 1

A14 Bionic chip

4G LTE cellular 2

Works with
Apple Pencil (2nd generation)

Works with Magic Keyboard and Smart Keyboard Folio

New iPad

Delightfully capable. Surprisingly affordable.

A13 Bionic chip

4G LTE cellular 2

Works with
Apple Pencil (1st generation)

Works with
Smart Keyboard

New iPad mini

Mega power.
Mini size.

Liquid Retina display 1

A15 Bionic chip

Works with
Apple Pencil (2nd generation)

Works with
Bluetooth keyboards

Let the festive season be filled with
great gifts.

Trade in your current iPad and get credit towards a new one.

With Apple Trade In, just give us your eligible iPad and get credit towards a new one. It’s good for you and the planet. 3

Free, contactless delivery

And free returns. See checkout for delivery dates.

Personalise it

Engrave your iPad with your name or a personal
note — free. Only at Apple.

Education at home

Create engaging learning experiences with Apple products, apps and more.

iPad essentials

Apple Pencil

Dream it up. Jot it down.

Keyboards for iPad

Keyboards that have you covered.

Accessories

Explore covers, cases and more to help you get the most from your iPad.

Say it in a way
only you can.

Discover new engraving options for AirPods. Mix emoji, text and numbers.

What makes an iPad an iPad?

Why iPad

Yes, it does that.

iPadOS 15

Work wonders. With ease.

iCloud

The best place for all your photos, files and more.

Apple Pay

The safer way to make
secure, contactless purchases
in shops and online.

Get more out of your iPad

Apple One

Bundle up to five Apple services. And enjoy more for less.

Apple TV Plus

Get 3 months of Apple TV+ free
when you buy an iPad.

Apple Music

Over 75 million songs.
3 months on us.

Apple Fitness Plus

The first fitness service
powered by Apple Watch.

Apple Arcade

Get 3 months of Apple Arcade free
when you buy an iPad.

Upgrade to start your free trial.

Apple and Education

Empowering educators and students to move the world forward.

Источник

Apple приоткрыла двери своего завода в Ирландии

Компания пустила журналистов внутрь своей собственной мануфактуры в Корке, Ирландии. Журналисты успели сделать несколько снимков сборочной линии iMac и отвлечь специалиста технической поддержки.

Штаб-квартира Apple, о которой идет речь, расположена на самом юге Ирландии, в городке Корк. На сегодняшний день, это место является единственной мануфактурой в собственности технологического гиганта: Apple избавилась от большинства фабрик в 1990-е годы и сборка продуктов компании с тех пор производится на мощностях сторонних заводов.

Сегодня здесь собирают iMac для всех стран старого мира, а также производят техническую поддержку клиентов. Русскоязычные операторы Apple не исключение.

Офис в Корке берет свое начало с 1980 года, когда Стив Джобс вместе с Майком Марккула открыли здесь сборочных цех на 60 человек. Сейчас в Ирландии работает свыше 4000 сотрудников Apple.

Помимо сборочной линии и операторов технической поддержки, из Корка компания координирует все свои действия на просторах Европы, Среднего Востока и Африки. На одном из снимков запечатлен оператор, проводящий Facetime-консультацию одного из европейских клиентов. Вполне возможно, что фото было сделано в момент именно вашего звонка.

Оператор использует Mac Mini с подключенной камерой Canon

Отношения компании Apple с Европейской Комиссией находятся не в лучшей стадии. У европейских чиновников есть ряд претензий к налоговой политике компании на территории Ирландии. Вероятно, с целью сгладить острые углы и была проведена эта экскурсия для местных журналистов. [Appleinsider]

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