- February 16, 2016 A Message to Our Customers
- The Need for Encryption
- The San Bernardino Case
- The Threat to Data Security
- A Dangerous Precedent
- Как задать вопрос главным людям в Apple?
- Тим Кук (генеральный директор)
- Крейг Федериги (старший вице-президент по разработке ПО)
- Эдди Кью (старший вице-президент по программному обеспечению)
- Джонатан Айв (главный директор по дизайну)
- Дэн Риччио (старший вице-президент по разработке аппаратного обеспечения)
- Как привлечь внимание своим письмом: простые советы
- Question: Q: how to send a complaint email to apple?
- Helpful answers
February 16, 2016 A Message to Our Customers
The United States government has demanded that Apple take an unprecedented step which threatens the security of our customers. We oppose this order, which has implications far beyond the legal case at hand.
This moment calls for public discussion, and we want our customers and people around the country to understand what is at stake.
The Need for Encryption
Smartphones, led by iPhone, have become an essential part of our lives. People use them to store an incredible amount of personal information, from our private conversations to our photos, our music, our notes, our calendars and contacts, our financial information and health data, even where we have been and where we are going.
All that information needs to be protected from hackers and criminals who want to access it, steal it, and use it without our knowledge or permission. Customers expect Apple and other technology companies to do everything in our power to protect their personal information, and at Apple we are deeply committed to safeguarding their data.
Compromising the security of our personal information can ultimately put our personal safety at risk. That is why encryption has become so important to all of us.
For many years, we have used encryption to protect our customers’ personal data because we believe it’s the only way to keep their information safe. We have even put that data out of our own reach, because we believe the contents of your iPhone are none of our business.
The San Bernardino Case
We were shocked and outraged by the deadly act of terrorism in San Bernardino last December. We mourn the loss of life and want justice for all those whose lives were affected. The FBI asked us for help in the days following the attack, and we have worked hard to support the government’s efforts to solve this horrible crime. We have no sympathy for terrorists.
When the FBI has requested data that’s in our possession, we have provided it. Apple complies with valid subpoenas and search warrants, as we have in the San Bernardino case. We have also made Apple engineers available to advise the FBI, and we’ve offered our best ideas on a number of investigative options at their disposal.
We have great respect for the professionals at the FBI, and we believe their intentions are good. Up to this point, we have done everything that is both within our power and within the law to help them. But now the U.S. government has asked us for something we simply do not have, and something we consider too dangerous to create. They have asked us to build a backdoor to the iPhone.
Specifically, the FBI wants us to make a new version of the iPhone operating system, circumventing several important security features, and install it on an iPhone recovered during the investigation. In the wrong hands, this software — which does not exist today — would have the potential to unlock any iPhone in someone’s physical possession.
The FBI may use different words to describe this tool, but make no mistake: Building a version of iOS that bypasses security in this way would undeniably create a backdoor. And while the government may argue that its use would be limited to this case, there is no way to guarantee such control.
The Threat to Data Security
Some would argue that building a backdoor for just one iPhone is a simple, clean-cut solution. But it ignores both the basics of digital security and the significance of what the government is demanding in this case.
In today’s digital world, the “key” to an encrypted system is a piece of information that unlocks the data, and it is only as secure as the protections around it. Once the information is known, or a way to bypass the code is revealed, the encryption can be defeated by anyone with that knowledge.
The government suggests this tool could only be used once, on one phone. But that’s simply not true. Once created, the technique could be used over and over again, on any number of devices. In the physical world, it would be the equivalent of a master key, capable of opening hundreds of millions of locks — from restaurants and banks to stores and homes. No reasonable person would find that acceptable.
The government is asking Apple to hack our own users and undermine decades of security advancements that protect our customers — including tens of millions of American citizens — from sophisticated hackers and cybercriminals. The same engineers who built strong encryption into the iPhone to protect our users would, ironically, be ordered to weaken those protections and make our users less safe.
We can find no precedent for an American company being forced to expose its customers to a greater risk of attack. For years, cryptologists and national security experts have been warning against weakening encryption. Doing so would hurt only the well-meaning and law-abiding citizens who rely on companies like Apple to protect their data. Criminals and bad actors will still encrypt, using tools that are readily available to them.
A Dangerous Precedent
Rather than asking for legislative action through Congress, the FBI is proposing an unprecedented use of the All Writs Act of 1789 to justify an expansion of its authority.
The government would have us remove security features and add new capabilities to the operating system, allowing a passcode to be input electronically. This would make it easier to unlock an iPhone by “brute force,” trying thousands or millions of combinations with the speed of a modern computer.
The implications of the government’s demands are chilling. If the government can use the All Writs Act to make it easier to unlock your iPhone, it would have the power to reach into anyone’s device to capture their data. The government could extend this breach of privacy and demand that Apple build surveillance software to intercept your messages, access your health records or financial data, track your location, or even access your phone’s microphone or camera without your knowledge.
Opposing this order is not something we take lightly. We feel we must speak up in the face of what we see as an overreach by the U.S. government.
We are challenging the FBI’s demands with the deepest respect for American democracy and a love of our country. We believe it would be in the best interest of everyone to step back and consider the implications.
While we believe the FBI’s intentions are good, it would be wrong for the government to force us to build a backdoor into our products. And ultimately, we fear that this demand would undermine the very freedoms and liberty our government is meant to protect.
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Как задать вопрос главным людям в Apple?
У каждого владельца яблочной техники со временем появляются самые разные вопросы. На большинство можно найти ответы у нас на сайте, но что делать, если информации из интернета недостаточно?
Всё просто: можно написать письмо напрямую главным людям в Apple.
Тим Кук, Крейг Федериги и прочие люди, чьи имена у всех на слуху, не скрывают своих контактов. Можно взять и спросить напрямую: когда в iPhone появится разъём USB-C, или планируется ли открытие настоящего Apple Store в Москве?
Лично я спросил у Крейга Федериги, почему в комплекте с iPhone кладут именно 2 наклейки с яблоком. И он мне ответил, можете убедиться вот тут.
Теперь ваша очередь: придумайте свой вопрос для топ-менеджеров Apple, на который нет ответа в интернете и не стесняйтесь задать его. А вот контакты:
Тим Кук (генеральный директор)
E-mail: [email protected]
Twitter: @tim_cook
LinkedIn: нет
Этот человек – самый главный. Уверен, на его публичную почту приходят сотни писем в день, поэтому имеет смысл грамотно сформулировать интересный вопрос, чтобы именно ваше сообщение было замечено.
Ещё в 2013 году, в одном из интервью западным журналистам, Тим Кук признался, что просматривает свою почту лично. Не знаю, изменилось ли что-то с тех пор, но СЕО Apple периодически отвечает простым смертным как в почте, так и через Твиттер.
Крейг Федериги (старший вице-президент по разработке ПО)
E-mail: [email protected]
Twitter: нет
LinkedIn: нет
Харизматичный вице-президент также не скрывает свои контактные данные и периодически отвечает на письма. Знаю, о чем говорю, потому что сам получил от него ответ буквально недавно.
С Крейгом не очень понятно – сам он отвечает, или это делает специально обученный человек от его имени. Хотя его ответ мне выглядел слишком вольным, чтобы быть написанным левым человеком, который скован корпоративной этикой и грузом ответственности за имидж своего шефа.
Эдди Кью (старший вице-президент по программному обеспечению)
E-mail: нет
Twitter: @cue
LinkedIn: Eddy Cue
Если вы не дождались ответа от Крейга, есть смысл попытать счастья с Эдди Кью. Старина Эдди ведет Твиттер, через который можно попробовать пообщаться с этим человеком.
Также Эдди Кью один из немногих топ-менеджеров Apple, кто имеет свою страницу в международной базе LinkedIn, через которую тоже можно общаться друг с другом. Попробуйте, вдруг ваш вопрос заинтересует его, и вы получите весточку из самого сердца Apple?
Джонатан Айв (главный директор по дизайну)
E-mail: [email protected] (не точно)
Twitter: нет
LinkedIn: нет
Самая таинственная фигура в Apple: в свободном доступе нет никаких подтверждённых контактов этого человека, поэтому задать вопрос «почему дизайн iOS такой хороший/плохой (нужное подчеркнуть)» не получится.
Тем не менее, можно попытать счастья, отправив вопрос на почтовые ящики:
Оно и правильно – если бы Джонни отвечал на вопросы и письма пользователей, у него совсем не осталось бы времени на свою работу.
Второй вариант – попытаться связаться с Айвом по телефону, позвонив в офис Apple в Купертино по телефону 408-996-1010. Правда, чтобы вас переключили на главного дизайнера, нужно придумать очень вескую причину.
Дэн Риччио (старший вице-президент по разработке аппаратного обеспечения)
E-mail: нет
Twitter: нет
LinkedIn: Dan Riccio
Возможно, у вас есть неожиданный вопрос для главного по «железкам»? Тогда вам необходимо связаться с Дэном Риччио, у которого есть свой аккаунт в LinkedIn.
Лично я бы спросил у этого человека, когда наконец камера в iPhone перестанет выпирать из корпуса. Хотя, возможно именно этот вопрос стоит задать дизайнеру Айву?
Как привлечь внимание своим письмом: простые советы
Если вы твердо решили обратиться к руководящей верхушке Apple, потрудитесь грамотно составить свое послание. Не сокращайте слова, не используйте слэнговые словечки и пишите на английском языке, разумеется.
Главное – не переусердствуйте. Если на ваше письмо нет ответа несколько дней, скорее всего вам не повезло. Не стоит посылать вдогонку ещё десяток писем и сообщений, это бесполезно.
Лучше придумайте такой вопрос, на который будет интересно услышать ответ одного из главных людей Apple. Кого именно? Зависит от вопроса. Подумаем над этим вместе?
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Question: Q: how to send a complaint email to apple?
I bought my iPhone online about one week ago and received my iPhone by today 29/Jan/2013. Unfortunately, my iPhone dosn’t work and there is not any Apple store around my living area. What should I supposed to do with this problem?
I want to complaint aginst the Apple and send them a complaint email but I couldn’t find any email address!
If I want to go to the nearest Apple store, I should buy a ticket worth 20 US$ to go and back to Kuala Lumpur (Capital City of Malaysia) which is 3 hours by bus. I am so angry because after a week of waiting I was so happy that finally I will get my iPhone but I received a defective Phone. And I am also wondering that why there is not any warranty card inside the box. 😠 😠 😠
Posted on Jan 29, 2013 8:21 AM
Helpful answers
Thanks for ur reply. I will call them asap.
Jan 29, 2013 8:54 AM
Apple does not have any email support. You have two choices: Call AppleCare or go to an Apple store. You have a one-year hardware warranty & 90 days of phone support.
Jan 29, 2013 8:27 AM
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Apple does not have any email support. You have two choices: Call AppleCare or go to an Apple store. You have a one-year hardware warranty & 90 days of phone support.
Jan 29, 2013 8:27 AM
I’m sorry to hear that the phone you received was defective. Call Apple as soon as you can and I’m sure you will get the problem resolved either by tech support or a new phone.
Jan 29, 2013 8:34 AM
Thanks for ur reply. I will call them asap.
Jan 29, 2013 8:54 AM
Jan 29, 2013 8:56 AM
Thanks for ur reply. I will call them asap and hope they can fix it in time or send me a new one.
Jan 29, 2013 8:58 AM
Finally I went to Kuala Lumpur (KL). I spent my time and also my money to reach Apple service cente. I reached to the Apple Authorised Service Provider in KL and I rised the issue with them but they just apologized and took my iPhone to replace it with a new one for another one week. I told them so that means I should spend another 20$ to come here and collect my iPhone? They answered yes. you see, it’s not fair that means I bought my iPhone 40$ more expensive than the real price 😠
Who is respoonsible for responding to me about this issue? I think Apple made this page to evade answering to their customers. That means they do not respect their customers, isn’t it?
Jan 30, 2013 7:27 AM
I bought my ı phone 3Gs on 07.11.2009 my husband bought ı phone 4gs on november 2013 so I gave my old ıphone to him today when we came to home our old ı phone was exploded and divided half of them the quarantee
Expired in 2011 so how come !! Thanks god if ı were using phone today maybe it can be explode in my hand!
Feb 4, 2013 2:42 PM
I’m Taleh Gahramanov from Baku, Azerbaijan. On June 1, 2013 in your Baku-Azerbaijan branch «Alma Store», I bought on a credit iMac (27″/3.2QC/2x4GB/1TB/GTX675MX-1GB/WLMKB) for 2.149 AZN with a period of one year guarantee on the behalf of my friend Asgar Imamverdiev. But a week later I noticed some problems in the screen of computer and I went to Alma Store for asking about this problem. I was told that this problem happens in all computers. Afterwards the same problem happened again. I took the computer to Apple technical service in Baku and I was told that there’s a serious problem in the display.
Showing my one year guarantee, I required a new computer. But I was told the following: «Wait, we’ll order a detail, it will arrive in a month. So we’ll repair the problematic part and will let you know. If you wish, take a computer till the arrival of spare part. When the part arrives, we’ll let you know.»
I don’t want a repaired computer. Besides, if I wait for a month, my work will be delayed. For that reason, I ask you to susbstitude my problematic computer with a new one.
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