What if apple made everything

What to do before you sell, give away, or trade in your iPhone, iPad, or iPod touch

Use these steps to transfer information to your new device, then remove your personal information from your old device.

Before you sell, give away, or trade in your device, you should first transfer information to your new device, then remove your personal information from your old device.

You shouldn’t manually delete your contacts, calendars, reminders, documents, photos, or any other iCloud information while you’re signed in to iCloud with your Apple ID. This would delete your content from the iCloud servers and any of your devices signed in to iCloud.

If you still have your iPhone, iPad, or iPod touch

Follow these steps to transfer information to your new device, then remove your personal information from your old device.

Transfer information to your new device

If you have a new iPhone, iPad, or iPod touch, you can use Quick Start to automatically transfer information from your old device to your new device if you’re using iOS 11 or later. Use iCloud, iTunes, or the Finder to transfer information to your new device if you’re using iOS 10 or earlier.

If your phone number will change with your new device, add additional trusted phone numbers to your account to ensure you don’t lose access. If you no longer have access to your old phone number, you can generate a two-factor authentication code on your old device if needed.

Remove your personal information from your old device

1. If you paired an Apple Watch with your iPhone, unpair your Apple Watch.
2. Back up your device.
3. Sign out of iCloud and the iTunes & App Store.
   • If you’re using iOS 10.3 or later, tap Settings > [your name]. Scroll down and tap Sign Out. Enter your Apple ID password and tap Turn Off.
   • If you’re using iOS 10.2 or earlier, tap Settings > iCloud > Sign Out. Tap Sign Out again, then tap Delete from My [device] and enter your Apple ID password. Then go to Settings > iTunes & App Store > Apple ID > Sign Out.
4. If you’re switching to a non-Apple phone, deregister iMessage.
5. Go back to Settings and tap General > Transfer or Reset [device] > Erase All Content and Settings. If you turned on Find My [device], you might need to enter your Apple ID and password. If your device uses eSIM, choose the option to erase your device and the eSIM profile when asked.
6. If asked for your device passcode or Restrictions passcode, enter it. Then tap Erase [device].
7. Contact your carrier for help transferring service to a new owner. If you aren’t using a SIM card with your device, you can contact them to get help transferring service to the new owner.
8. Remove your old device from your list of trusted devices.

When you erase your iPhone, iPad, or iPod touch, Find My [device] and Activation Lock are turned off.

If you no longer have your iPhone, iPad, or iPod touch

If the steps above weren’t completed and you no longer have your device, use these steps:

1. Ask the new owner to erase all content and settings using the above steps.
2. If you’re using iCloud and Find My [device] on the device, sign in to iCloud.com/find or the Find My app on another device, select the device, and click Erase. After the device has been erased, click Remove from Account.
3. If you can’t follow either of the above steps, change your Apple ID password. This won’t remove personal information that’s stored on your old device, but it prevents the new owner from deleting your information from iCloud.
4. If you’re switching to a non-Apple phone, deregister iMessage.
5. If you’re using Apple Pay, you can remove your credit or debit cards at iCloud.com. Choose Account Settings to see which devices are using Apple Pay, then click the device. Next to Apple Pay, click Remove.
6. Remove your old device from your list of trusted devices.

If you’re trading in an Android device to Apple

Before you send in an Android device to Apple as a trade-in, be sure to do the following:

• Back up your data.
• Erase the device.
• Remove any SIM cards, memory cards, cases, and screen protectors.

Contact your device’s manufacturer if you need help.

Learn more

• Make a backup of your iPhone, iPad, or iPod touch or restore from a backup.
• Remove all of your cards from Apple Pay.
• Get help if your iPhone, iPad, or iPod touch is lost or stolen.
• Learn about Activation Lock.
• No matter the model or condition, we can turn your device into something good for you and good for the planet. Learn how to trade in or recycle your iPhone, iPad, or iPod touch with Apple Trade In.

When you tap Erase All Content and Settings, it completely erases your device, including any credit or debit cards you added for Apple Pay and any photos, contacts, music, or apps. It will also turn off iCloud, iMessage, FaceTime, Game Center, and other services. Your content won’t be deleted from iCloud when you erase your device.

Источник

Five big things that have made Apple

By Sarah Porter
BBC News, Singapore

It’s been called the most successful company in history.

And it’s just become the world’s first public company to be worth $1 trillion (ВЈ767bn).

So how’s it done it?

Here’s a quick look at five of the biggest things that have helped make Apple the gigantic success story it is today.

1. Steve Jobs — a brand unto himself

As the co-founder of one of the world’s most successful companies, his is one of the most recognised names in the world of tech.

He put Apple at the forefront of the personal computing revolution, and was behind a suite of revolutionary, highly desirable products — from the iPod to the iPad.

But he was also recognised as one of the modern world’s first auteur chief executives — and became a brand unto himself.

From the time he founded the company with Steve Wozniak in 1976 in Silicon Valley, California, Apple was seen as a firm that was set to achieve great things.

Apple shares were in such high demand that by the time it opted for a flotation in 1980, it became the biggest stock market launch since Ford in 1956.

In 1985, Mr Jobs was famously ousted from the firm he founded after a falling out with chief executive John Scully.

But by 1997, after Apple had been operating at a loss for 12 years, Mr Jobs was asked to return.

He quickly set about scrapping various projects and introduced Think Different — a campaign designed to promote Apple and its products, and revive employee morale. The firm quickly returned to profitability.

Apple just wouldn’t be Apple without his name behind it.

2. The iPhone — a revolution

Launched in 2007, the impact the iPhone has had on modern mobile communication is unmatched, and unquestionable.

Almost 1.4 million iPhones were sold in the first year they were on the market. Competitors such as Nokia and Blackberry, which had dominated the mobile phone market, were quickly knocked out.

While Apple recently dropped to third place in the battle of the world’s biggest smartphone makers, behind South Korea’s Samsung and China’s Huawei, its iPhones are still clocking strong demand worldwide.

Apple sold 41.3 million of them in the three months to June this year — and about 216 million worldwide last year.

Moreover, Apple’s bottom line is still largely determined by their sales. In the most recent quarter, 56% of Apple’s revenue came from iPhone sales.

But perhaps more importantly for Apple’s future — the iPhone is a gateway to the company’s booming services offerings.

3. Apple services — and brand loyalty

Think iTunes or Apple Music, the App Store, iCloud and Apple Pay.

These are just some of the things that make up Apple’s services business — and they’re regarded as the firm’s most important and fastest-growing drivers of revenue.

In the three months to June this year, Apple’s services saw revenue growth of 31%.

And while the iPhone might be a gateway to Apple’s offerings, things like Apple Music and the App Store, in turn, help drive brand loyalty.

If a consumer truly loves using their iPhone to buy music and movies, Apple’s hope is that they’ll move on to purchase an iPad, a Macbook, an Apple TV or watch.

«That’s the financial genius that sits inside that brand — getting consumers to keep buying the hardware,» says Paul Nelson, managing director of BrandMatters.

«Strong brands have clients who are simply disinterested in alternatives — and that’s where Apple’s strength lies. The fact that you just become a loyalist.»

4. China — and growth

Without China, the world’s biggest smartphone market, Apple’s success would look quite different.

Mainland China generates about a quarter of Apple’s profits.

In addition, most of Apple’s iPhones are manufactured in Shenzhen in southern China

And while the company suffered a rough patch between March 2016 and July last year — when its Greater China revenues saw double-digit falls — the tech giant has now reversed those fortunes.

Since September 2017, Apple has seen double-digit year-on-year revenue growth across the Greater China region.

How? Well, the iPhone has remained a symbol of wealth and prestige among China’s growing middle-income, big city dwellers.

So despite the stiff competition from cheaper home-made brands, Apple’s more lucrative iPhones, iPads and Macs have helped repair its regional revenue numbers.

5. The Apple brand today

The Forbes list, which measures the value of a company’s brand by looking at its financial numbers, has ranked Apple as the most valuable brand for the last eight years in a row. This year, it was valued at $182.8bn.

Now Forbes may only analyse companies with a presence in the US, but compare Apple’s brand value to that of Coca-Cola’s — a one-time world leader in terms of brand recognition — this year valued at just $57.3bn.

For those of us born before the turn of the millennium, it’s probably difficult to imagine a world without Coca-Cola signs somewhere along our local shopping streets.

But for the generations that follow, the instantly recognisable eaten apple seems set (so far) to be one of the brands of the 21st Century.

«The thing that Apple has been able to do, that Coca-Cola hasn’t been able to, is to remain relevant and contemporary,» says BrandMatters’ Paul Nelson.

«They have kept the human at the centre of their ecosystem, and at the centre of everything they do. Their whole brand is about humanising technology.

«The reason you get to a trillion dollars is that you create in your business model built-in barriers for customers to move elsewhere. And Apple is just that — it’s a complete ecosystem.»

Источник

What to do before you sell, give away, or trade in your iPhone, iPad, or iPod touch

Use these steps to transfer information to your new device, then remove your personal information from your old device.

Before you sell, give away, or trade in your device, you should first transfer information to your new device, then remove your personal information from your old device.

You shouldn’t manually delete your contacts, calendars, reminders, documents, photos, or any other iCloud information while you’re signed in to iCloud with your Apple ID. This would delete your content from the iCloud servers and any of your devices signed in to iCloud.

If you still have your iPhone, iPad, or iPod touch

Follow these steps to transfer information to your new device, then remove your personal information from your old device.

Transfer information to your new device

If you have a new iPhone, iPad, or iPod touch, you can use Quick Start to automatically transfer information from your old device to your new device if you’re using iOS 11 or later. Use iCloud, iTunes, or the Finder to transfer information to your new device if you’re using iOS 10 or earlier.

If your phone number will change with your new device, add additional trusted phone numbers to your account to ensure you don’t lose access. If you no longer have access to your old phone number, you can generate a two-factor authentication code on your old device if needed.

Remove your personal information from your old device

1. If you paired an Apple Watch with your iPhone, unpair your Apple Watch.
2. Back up your device.
3. Sign out of iCloud and the iTunes & App Store.
   • If you’re using iOS 10.3 or later, tap Settings > [your name]. Scroll down and tap Sign Out. Enter your Apple ID password and tap Turn Off.
   • If you’re using iOS 10.2 or earlier, tap Settings > iCloud > Sign Out. Tap Sign Out again, then tap Delete from My [device] and enter your Apple ID password. Then go to Settings > iTunes & App Store > Apple ID > Sign Out.
4. If you’re switching to a non-Apple phone, deregister iMessage.
5. Go back to Settings and tap General > Transfer or Reset [device] > Erase All Content and Settings. If you turned on Find My [device], you might need to enter your Apple ID and password. If your device uses eSIM, choose the option to erase your device and the eSIM profile when asked.
6. If asked for your device passcode or Restrictions passcode, enter it. Then tap Erase [device].
7. Contact your carrier for help transferring service to a new owner. If you aren’t using a SIM card with your device, you can contact them to get help transferring service to the new owner.
8. Remove your old device from your list of trusted devices.

When you erase your iPhone, iPad, or iPod touch, Find My [device] and Activation Lock are turned off.

If you no longer have your iPhone, iPad, or iPod touch

If the steps above weren’t completed and you no longer have your device, use these steps:

1. Ask the new owner to erase all content and settings using the above steps.
2. If you’re using iCloud and Find My [device] on the device, sign in to iCloud.com/find or the Find My app on another device, select the device, and click Erase. After the device has been erased, click Remove from Account.
3. If you can’t follow either of the above steps, change your Apple ID password. This won’t remove personal information that’s stored on your old device, but it prevents the new owner from deleting your information from iCloud.
4. If you’re switching to a non-Apple phone, deregister iMessage.
5. If you’re using Apple Pay, you can remove your credit or debit cards at iCloud.com. Choose Account Settings to see which devices are using Apple Pay, then click the device. Next to Apple Pay, click Remove.
6. Remove your old device from your list of trusted devices.

If you’re trading in an Android device to Apple

Before you send in an Android device to Apple as a trade-in, be sure to do the following:

• Back up your data.
• Erase the device.
• Remove any SIM cards, memory cards, cases, and screen protectors.

Contact your device’s manufacturer if you need help.

Learn more

• Make a backup of your iPhone, iPad, or iPod touch or restore from a backup.
• Remove all of your cards from Apple Pay.
• Get help if your iPhone, iPad, or iPod touch is lost or stolen.
• Learn about Activation Lock.
• No matter the model or condition, we can turn your device into something good for you and good for the planet. Learn how to trade in or recycle your iPhone, iPad, or iPod touch with Apple Trade In.

When you tap Erase All Content and Settings, it completely erases your device, including any credit or debit cards you added for Apple Pay and any photos, contacts, music, or apps. It will also turn off iCloud, iMessage, FaceTime, Game Center, and other services. Your content won’t be deleted from iCloud when you erase your device.

Источник